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The Good Plate Hospitality Group, the restaurant group under Friedman Properties Ltd, one of Chicago’s premier real estate development companies, is seeking a Digital/Social Media strategist to join our dynamic team.
We are looking for a talented Digital/Social Media manager to administer our restaurant social media accounts, content calendars, eblasts, maintain the company’s content, among many other tasks. We expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Responsibilities
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, etc.)
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news) including paid campaigns on social media platforms
- Create interactive experiences to increase audience growth and engagement
- Monitor SEO and web traffic metrics to measure the success of a marketing campaign
- Collaborate with other teams, like in-house marketing, restaurant managers, and operations to ensure brand consistency on all platforms
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Suggest and implement new features to develop brand awareness, like promotions and competitions, brainstorm opportunities to create revenue
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Design and implement bi-weekly eblasts to consumers with creative messaging
- Maintain third party accounts such as Single Platform, Barpay, etc.
Requirements and skills
· Bachelor’s degree in marketing or relevant field
- At least 2 years proven work experience as a Digital/Social Media Manager (Hospitality background a plus)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, imagery through photography and video)
- Proficient in photo and video editing software such as Adobe
- Proficient in graphic design to create eblasts, fliers, etc.
- Proficient in MS Office Suite, including Outlook, Excel and Word
- Ability to identify long term trends in data
- Strong, effective communication and project management skills
- Familiarity with web design a plus
Please submit your resume/cv to [email protected]
Friedman Properties