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Trusted for 85 years, Foundation Wellness, a manufacturer of branded and custom-engineered health and wellness products is seeking a Graphic Design and Email Marketing Coordinator to accelerate the growth of our Foot Petals, FLAT SOCKS and Doctor Hoy’s brands. This role will be responsible for managing email marketing initiatives and developing creative assets for all marketing needs across these three brands. This includes designing compelling social media posts, creating eye-catching new product packaging, and crafting effective email marketing campaigns. As a key member of our team, you will play a vital role in elevating our brand and increasing our market share.
What we offer:
- Great Workplace Culture: Recipient of the Top Workplace award 8 years in a row
- Excellent benefits package which includes medical, dental, vision coverage available on day one; 401K match, company-paid life insurance, etc
- Generous paid time off including 9 paid holidays
- Tuition reimbursement
What you do:
- Creative design projects as required – digital assets, brochures, email, packaging, website graphics, etc.
- Develop and execute marketing campaigns for Foot Petals, FLAT SOCKS, and Doctor Hoy’s and create assets that correspond.
- Develop and execute email marketing campaigns, including writing copy, creating templates, segmenting lists, and analyzing metrics to drive continuous improvement.
- Collaborate with creative team members to develop compelling content that drives engagement and conversion.
- Monitor and analyze market trends, industry best practices, and consumer behavior to identify new marketing opportunities and improve campaign performance.
- Plan and execute A/B testing and other experiments to improve campaign performance and drive growth.
- Ensure brand consistency across all marketing channels, adhering to brand guidelines and messaging.
What you know:
- Strong written and verbal communication skills, with the ability to create engaging and persuasive copy.
- Experience with email marketing platforms and analytics tools, such as Omnisend, MailChimp, HubSpot, or Salesforce Marketing Cloud, and experience with customer segmentation and personalization
- Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.
- Strong organizational and project management skills, with the ability to prioritize tasks and meet deadlines
- Knowledge of social media marketing best practices in terms of creative and overview knowledge of SEO
- Familiarity with Adobe Creative Suite and/or other graphic design software
- com experience is preferred, but not mandatory
- Ability to work well on own – trustworthy & focused
- Entrepreneurial and dynamic mindset that can thrive in fast-paced work environment
- Willingness to travel up to 100% for industry trade shows and customer visits.
What we require:
- Bachelor’s degree in related field
- 2+ years of experience in email marketing and/or creative marketing roles
Foundation Wellness