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Dana Communications is seeking a Digital Marketing Data Analyst. The ideal candidate understands how to become familiar with different data streams, understand trends, and present them in a client-friendly format. Experience with Google Analytics, Google Ads and Google Ad Editor are key. Applicants should be able to work collaboratively with other employees in our Central NJ office. Knowledge of the travel industry is a plus.
This position is a real opportunity for the right person. One of our top people is looking to teach everything he knows to someone who is ready to learn and wants to contribute. We are looking for a smart, motivated and analytical individual who wants to grow, as part of our established, successful New Jersey team. You’ll work closely with experienced digital marketing veterans to learn how we gather data and turn it into information and knowledge for our clients.
In the final selection, intelligence and drive will win out over any specific skill set.
Compensation commensurate with experience. Excellent benefits package.
Responsibilities
- Understanding client data streams
- Developing reports and insights for internal and client audiences
- Analyze advertising campaign performance
- Manage SEM/SEO campaigns
- Manage digital budgets
- Work with partners to enable tracking and analytics
Qualifications
- 2-5 years of experience preferred
- Good writing and communication skills
- Data analysis skills
- Knowledge of Google Ads and Bing, Google Ads Editor
- Google Tag Manager
- Skilled at using Excel, Powerpoint, Word
- Understanding of Google Analytics, e-commerce and cross-domain tracking
- Knowledge of Google Data Studios
Dana Communications
Dana is looking for an Art Director to join the team in our Princeton NJ office.
The successful candidate will create design solutions that have high visual impact and results to match. A solid understanding of graphic design, typography, technology and digital standards is essential to execute designs that look great and deliver results.
The AD works closely with our Creative Director, Copywriters and the Interactive Director to create quality design throughout while ensuring that the finished product meets both agency and client expectations. Presentation skills and agency experience are a must.
Competitive salary based on experience and a solid benefits package.
Responsibilities
- Design/develop creative concepts, brand standards, websites, marketing materials across both print and digital mediums.
- Ensure designs and assets are delivered to specifications on time, on brief, on budget and within brand standards
- Selling your designs to the client and other team members
- Art direct and conceptualize photo and video shoots
- Maintaining the highest standards for design and creativity throughout the entire process
- Ability to edit video clips
- Staying up to date with industry trends
Qualifications
- BA in graphic design, advertising or related fields
- 5+ years of experience in design work (agency experience preferred)
- An exceptional online portfolio showcasing innovative concepts and creative design solutions in print and digital
- First hand knowledge of new and emerging technologies
- Expertly skilled in all Adobe Creative Suite programs: Photoshop, Illustrator, InDesign, Premier
- Prior experience in design with HTML5 and knowledge of CSS preferred
- Experience with UX and UI
- Solid understanding of advertising and marketing principles
- Ability to function independently and in a team environment
Dana Communications