Change Agent Staffing

The ideal candidate will be responsible for leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns. In addition, you will supervise, advise and guide all marketing department employees.

RESPONSIBILITIES

• Oversee and execute content strategy and development.
• Lead measurement and reporting on content performance across all channels and make recommendations to optimize content production.
• Effectively manage contractors and agency resources as necessary to support business objectives.
• Set metrics for targeted reach, SOV, brand awareness, engagement, video views, CTR, ROAS and other KPIs to meet the company’s growth goals.  
• Lead in-office lifecycle marketing efforts, to improve recency and frequency of visits.
• Communicate with industry-relevant influencers via social media to create a strong network.
• Stay up to date with the latest social media best practices and technologies
• Collaborate with agencies and other vendor partners when necessary.

REQUIREMENTS

• Deep understanding of lifestyle trends, customer behavior and brand marketing concepts.
• Experience growing social media accounts. (FB, IG, TikTok…etc.) 
• Experience building email marketing campaigns (creating copy, building templates, segmenting client lists)
• Experience using Adobe Creative Suite, Canva.
• Extensive experience with GMB, Google Analytics, Google AdWords, Facebook Business Ads Manager.
• 4+ years B2C marketing experience.
• Critical thinker and problem-solving skills
• Organizational and communication skills, attention to detail and ability to meet all deadlines is crucial.
• Proven team leadership with great interpersonal skills and ability to work cross-functionally, make hard decisions, and motivate others.
• Previous PR experience is desired but not required.
• Passion for the Aesthetics industry is a plus.
• 3-4 years of experience supervising employees

Benefits:

• Health, Dental and Vision Insurance
• Paid time off
• Complimentary Meals and Snacks 
• Complimentary Aesthetic Treatments

Change Agent Staffing