Chicago Casting Calls & Acting Auditions

Are you looking to move from the #2 or #3 slot to leading comms for an organization? Does working at the fastest-growing Republican polling firm intrigue you, because you want to join a company that’s really going places? Do you thrive in the fast-paced environment of politics and enjoy taking the lead on multiple projects? Have you built a great network of journalists and influencers?

Cygnal is hiring a Comms / PR / Marketing Director to handle brand building for Cygnal and its pollsters and manage content development and advertising for Cygnal and its subsidiaries succeed.

This is an exciting time to be joining Cygnal. FiveThirtyEight just named us the most accurate private polling firm in the country for 2022, Campaigns & Election just awarded us “Republican Firm of the Year”, and Inc. 5000 listed us as the fasting growing research firm in 2021.

To fit in at Cygnal, you’ll need to display the company values:

• Move Now – We default to action and are kindly responsive.
• Wow Everyone – We create value, set clear expectations, and do the right thing.
• Never Settle – We are curious, always learning, and growing.
• Work Smart – We are simplifiers – efficient, effective, and scrappy.
• Obliterate Obstacles – We take ownership of outcomes and learn from failing fast.

As the Comms / PR / Marketing Director, you will work alongside the CEO of the company, the pollsters, and other leadership team members handling everything from developing media releases and web/social content to creating direct mail and client gift campaigns to managing the advertising approach and budget.

Primary Responsibilities:

• Generating PR opportunities, media engagement, and social media visibility for Cygnal and its pollsters.
• Write, publish, and promote valuable, engaging content that benefits our clients and prospects and raises brand awareness, positioning the pollsters as subject-matter experts.
• Write, design, and send email newsletters.
• Develop marketing and sales materials in conjunction with the team.
• Manage social media accounts by posting content regularly and engaging with our communities.
• Create and manage a marketing calendar.
• Draft and own the marketing budget.
• Develop strategies and tactics to get the word out about the company and drive interested people to the front door.
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, publicity, social media, and lead generation campaigns.
• Develop case studies for marketing programs.
• Oversee contractors, like web developers, designers, and video editors.
• Measure and report on the performance of PR and marketing campaigns, learn from wins and losses, and assess against goals.

Required Background & Skills:

• Experience in Hill, campaign, or trade organization comms / PR.
• Relationships with national political journalists; preferably also experience with journalists and media outlets within some states.
• Knowledge of the cable TV landscape and how news directors book talking heads.
• Strong project-management and problem-solving skills.
• A love for great, winsome copy and witty communication – we’re a bit snarky and tongue-in-cheek in our communication style.
• Ability to learn and adapt rapidly, taking feedback in stride.
• Creative thinking, able to come up with unique ideas to break through the media clutter.
• Excellent verbal and written communication skills with the ability to concisely explain complex ideas.
• Mental toughness to balance competing project demands on short timelines.
• Flexibility to work weekends and/or unconventional hours as needed.
• Reside in or willing to relocate to Washington, DC

Compensation:

• A competitive base salary with performance-based variable compensation that results in a six-figure total compensation package
• Unlimited vacation and work-time flexibility in non-election years; reasonable flexibility in election years
• Health insurance benefits
• 401k with company match
• Company-paid short-term and long-term disability insurance and term life insurance
• A collaborative and creative work environment
• Parental leave
• Training and coaching to help you grow and succeed
• Relocation bonus

Cygnal

connectRN is the leading nurse-centric platform that is reinventing the way nurses and other healthcare professionals are finding work. By leveraging technology, connectRN connects the nursing community to flexible work opportunities and each other to build a supportive and thriving network. The platform offers career development resources and flexible shift offerings for nurses, while alleviating staffing shortages at healthcare facilities. connectRN is headquartered in Waltham, Massachusetts and serves clinicians across the U.S. To learn more about connectRN, please please visit www.connectrn.com.

We are looking to hire a Senior Growth Lifecycle Marketing Manager to spearhead the activation of hired clinicians through the development of impactful marketing campaigns that deliver against key goals. Reporting to our Director of Lifecycle Marketing, the Senior Lifecycle Marketing Manager will continue to drive business growth by instrumenting strategies that are based on both qualitative and quantitative data in order to deliver the right message, to the right person, at the right time.

You will…

• Lead the clinician onboarding, nurturing and communication strategy (inclusive of email, push, SMS, in-app notifications, etc.) to meet activation goals and deliver a world-class first experience to clinicians
• Define, own and drive the clinician nurturing journey through an understanding of key needs and barriers in order to concept and develop campaigns that move them to that next best action
• Identify opportunities to personalize the customer journey, including content/messaging strategy and channel/timing optimizations that lead to stronger engagement
• Concept, design and execute A/B tests based upon data-led hypotheses
• Leverage analytics, market research and consumer insights to inform planning, audience segmentation, and campaign execution
• Interpret analytics results, assess outreach effectiveness, and adapt campaigns to report out on key findings and hit set KPIs
• Partner with cross functional teams including market health, clinician experience, sales, marketing, customer support and product teams to to create feedback loops and deliver the best clinician experience across touchpoints
• Build and manage reports and dashboards to socialize key insights and takeaways across the business
• Manage and mentor two direct reports

You have…

• Extensive experience in Consumer/CRM Marketing, lifecycle engagement, email marketing
• Hands-on executional experience building marketing campaigns and leveraging BI reporting tools (like Iterable, Braze, Mixpanel, Sigma)
• Experience developing omni-channel nurture campaigns including email, SMS, in-app, and push messaging
• Prior experience managing a team
• A test and learn mindset with the drive to both think and do
• Highly developed creative and written communication skills, with the ability to self-edit
• The ability to influence cross functional partners in order to gain buy-in and support for your vision and roadmap
• A clinician first mindset, coupled with the drive to create a personalized and seamless experience regardless of the channel
• A passion for data to inform, test, and prioritize campaigns and focus

You’ll get…

• 100% employer-paid premiums for your (and your family’s) Health, Dental, Vision, Short Term Disability, Long Term Disability, Life and AD&D insurance
• Hybrid work environment
• Health Savings Account with contributions from connectRN of up to $2,000 annually
• Free gym and parking on-site
• Flexible time off policy
• 401k with match

Please note that we are only able to hire permanent residents (green card holders) or U.S. citizens at this time. As a healthtech company, connectRN is committed to the health of its employees and will only hire those unvaccinated due to medical or religious exemption.

connectRN is an equal opportunity employer. As Connectors, we embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status. If this role would make you excited to come to work every day, please apply! We look forward to connecting.

connectRN

Work Your Magic with us!

Ready to explore, break barriers, and discover more? We know you’ve got big plans – so do we! Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That’s why we are always looking for curious minds that see themselves imagining the unimaginable with us.

Your Role:

As a Social Media Community Manager, you will act as the front-line point of contact, getting to know stakeholders, and helping connect employees to scientists on social media. You will help be responsible to stay up to date with the most important science discussions and topics. You will spend time engaging on social media channels and collaborating throughout the company to streamline community management processes and protocols. You will also be responsible for creating and hosting trainings, providing recommendations, and administering day to day activities.

Responsibilities:

• Create opportunities to foster two-way dialogue with scientists across social media, contributing topical content and developing a strategic approach to interjecting brands into relevant conversations to increase brand recognition
• Leverage social listening and insights to understand changing trends across the globe and identify prominent voices on social media in our industry
• Monitor inbound communications and mentions across social channels for opportunities to contribute or respond including proactively engaging with relevant scientific content
• Continue to grow our scientific influencer program, collaborating with the best scientific content creators across the internet
• Collaborate with internal subject matter experts to provide strong and authentic scientific responses to questions on social media
• Deliver quarterly reports informing brand of overall social engagement highlights and measuring performance based on key KPIs including SLA performance
• Partner with in-house creative agency to generate timely always-on content
• Provide strategic input to marketing and communication teams based on on-going trends and discussions
• Administer employee advocacy program while identifying opportunities to grow participation including creating and delivering employee advocacy trainings

This role can be performed at any US site location.

Who You Are:

Basic Qualifications:

• Bachelor’s Degree in Biology, Chemistry, or other science discipline
• 2+ years’ experience in social media, science writing or other communications field

Preferred Qualifications:

• Excellent verbal and written communication skills
• Significant knowledge of and comfort with social media channels
• Active across multiple social media channels
• Strong understanding of science topics and industries
• Ability to mix creativity with hard, factual science
• Confident presenter and storyteller who can effectively convey strategies to internal teams
• Ability to strategically assess new opportunities and make data driven decisions resulting in tangible improvements in performance
• Flexibility & ability to work in a fast paced and dynamic environment
• Ability to make informed decisions independently
• Experience working with social media management tools, such as Sprinklr, Sales Force Social, Sprout Social, or similar

What we offer: We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We celebrate all dimensions of diversity and believe that it drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!

Apply now and become a part of our diverse team!

If you would like to know more about what diversity, equity, and inclusion means to us, please visit https://www.emdgroup.com/en/company/press-positions.html

MilliporeSigma

Do you have what it takes to win?

Like a championship team, a leading global sports brand is built with a solid foundation of players at all levels who have an unending desire and dedication not only to succeed, but also to win. At Peak Achievement Athletics, our championship team is deeply committed to developing the most innovative sports equipment in the industry and we are always looking to strengthen our roster with talented players.

Want to join our team as a Director, Digital Commerce?

The Director, Digital Commerce will drive growth for the global digital business, delivering a best-in-class and engaging consumer experience representative of the strength of our brands, using analytics to evaluate and drive strategic initiatives. The position is responsible for delivering financial targets. We are open to this role being based in either our Mississauga, Ontario or Exeter, New Hampshire office within our hybrid work environment.

Essential Job Functions & Responsibilities:

• Define long-term growth objectives and requirements for the digital channel.
• Create and deliver accurate and reliable quarterly forecasts on or before deadlines.
• Deliver business results that meet or exceed growth targets. Ensure strong KPIs including sales, traffic, conversion, ATV, to achieve the annual operating plan.
• Monitor daily performance and manage site activities such as daily sales analysis and visual merchandising performance.
• Deliver a best-in-class and engaging consumer experience to constantly improve conversion and increase repeat purchases.
• Partner internally with Creative and Marketing to define requirements, develop and produce relevant content to activate the brand storytelling, consumer, and social media strategies.
• Lead the merchandising strategy including assortment planning, pricing, promotions, inventory management, and site placement.
• Lead the go-to-market strategy to effectively execute channel activation for the brand, product campaigns, and new product launches.
• Manage the trading calendar including e-mail planning, promotions, merchandising and site-refreshes.
• Provide post-program ROI analysis; make recommendations based on results to increase sales.
• Continuously monitor and track new consumer behavior, competitive and market trends develop innovative solutions and ideas. Provide recommendations to test and learn.
• Direct the expansion of our digital business globally with vendor partner and agency support. Ensure 3rd party sites meet brand standards.
• Coordinate projects with technical teams and internal stakeholders on key site enhancement projects.
• Communicate insights and best practices with the sales organization and retailers.

Qualifications:

• BS or BA in Marketing, Business, Communications, or related field- or equivalent years of relevant and related experience.
• 10 years of progressive digital experience required.
• Strong knowledge of the digital industry and competitive landscape.
• Experience in brand and merchandising required.
• Experience with Shopify preferred.
• Experience in digital marketing, CRM and web platforms preferred.
• Experience in a high growth or scaling business preferred.
• High degree of commercial and business acumen knowledge.
• Exceptional oral and written communication skills.
• Strong analytical skills with ability to analyze data from different sources, turning complex data into simple stories.
• Demonstrated ability to lead, manage, develop, and grow teams. Able to manage up, down and across with results.
• Entrepreneurial spirit, ability to work quickly, efficiently, and strategically across internal and external teams.
• Ability to influence key stakeholders and work effectively in a matrixed team.
• Ability to work in a fast paced, dynamic environment.

Interested yet? Good. Us too. We’re pretty sure you’ll want to know we offer an excellent benefit package, a stimulating environment and competitive compensation, and a host of other perks we don’t have room to mention here.

We’re interested in learning more about you and appreciate you taking the time to apply online at www.bauer.com /careers.

Only the people chosen for an interview will be contacted.

We are committed to employing a diverse workforce and is an equal opportunity employer.

Bauer Hockey

Job title: U.S. Director of Digital Center of Excellence

Location: Boston or Chicago

The Director of our Digital Center of Excellence role focuses on creating value for our clients in developing strategies for selling and delivering digital strategy projects in conjunction with ecosystem partners (e.g., technology firms, development firms, ad agencies). The Director will work closely with the Digital leadership team in developing offerings, establishing go-to-market strategies, and scaling L.E.K. digital capabilities.

The Digital Center of Excellence develops broad digital fluency across all levels at L.E.K., defining and maintaining IP related to digital projects, building and managing relationships across the digital ecosystem, and build external recognition of our capabilities. The Director will provide leadership across all areas for the Digital Center of Excellence.

Responsibilities:

• Serve as a key member of the L.E.K. Digital leadership team in a start up like setting within the confines of a larger established business
• Collaborate across the L.E.K. Digital leadership team to develop go-to-market strategies for L.E.K.’s existing and maturing digital strategy offerings
• Support in the establishment of L.E.K. as the preeminent source of digital strategy support and insights, being a destination for top talent and clients we choose to serve
• Participate in sales and delivery efforts for digital strategy projects
• Prospect, establish, and nurture a trusted advisor relationship with clients, L.E.K. partners, and digital ecosystem partners
• Provide and maintain evolving digital expertise and technology fluency (e.g., value of cloud, role of AI, major vendors) to support practice-building and sales efforts
• Identify, prioritize, and establish a set of IP for L.E.K. to deploy in the sales and delivery process for projects
• Develop the case and identify the need for enhanced capabilities required to deliver value to our clients
• Identify, build and manage relationships with digital ecosystem partners (e.g., technology firms, development firms, ad agencies) to establish external recognition and combined go-to-market strategies
• Partner across L.E.K. Digital leadership team to improve upon L.E.K. Digital strategy offerings and go-to-market strategies
• Maintain and support develop of fluency in market trends and competitive landscape for relevant topics across the L.E.K. Digital team

Qualifications:

• 10+ years of experience working within a technology firm, professional services firm, or other strategy function, including involvement in setting, and developing digital strategies for clients or business development
• Technical architecture background to support strong digital fluency in topics across the digital spectrum such as: digital commerce, digital marketing, the industrial technology stack, IoT, AI, blockchain, cloud, design thinking, etc.
• Agile leader able to pivot between competing responsibilities to deliver outcomes
• Experience and desire networking with broad set of stakeholders across L.E.K. and other organizations
• Interest in the evolving digital ecosystem and supporting organizations evolve
• Desire to be a “doer leader” in a rapidly growing practice
• Strong executive presence: able to engage at varying levels within the global L.E.K. leadership and client executives
• Strong project management skills including work planning, presentation development, and quality control
• Excellent communication skills both oral and written and the ability to influence others
• Bright, conceptual and a quick learner, able to quickly assess a situation and generate new insights and actionable ideas

For more information and to apply, go to https://www.lek.com/join-lek/apply/apply-now

• Candidates responding to this posting must currently possess eligibility to work in the United States
• L.E.K. Consulting offers a competitive compensation and benefits package
• L.E.K. Consulting is an Equal Opportunity Employer
• L.E.K. Consulting has a vaccine mandate in place for our U.S. offices which requires our employees to be fully vaccinated (including booster if eligible) for COVID-19
• L.E.K. Consulting has a hybrid work model in place for our U.S. offices

L.E.K. Consulting

The Senior Product Manager will manage the entire product and portfolio life cycle to drive adoption and exceed revenue goals for sequencing and application product lines. You will act as the internal subject matter expert for the product line, analyze market trends and opportunities, maintain a solid following of the competitive landscape, and hold a strong grasp on customer needs. Although the focus will be the Americas go-to-market strategy, you will have a strong influence on the global product strategy. You will define and drive marketing strategies and tactical product development activities aimed at business growth and provide on-going leadership and development of new cutting-edge products.

WHAT YOU WILL BE DOING

• Manage Library Prep Kits associated with the sequencing product lines.
• Engage in key customer relationships to foster opportunities to identify new products and collaborations (e.g., VoC).
• Interacts with customers and internal stakeholders to understand product opportunities and translate market needs to new product requirements.
• Collect product requirements and engage closely with R&D, commercial operations, and manufacturing teams to ensure successful commercialization of new products.
• Analyze competitive activities to define positioning and key differentiators.
• Provides in-field support and training to sales and support staff.
• Work collaboratively with the regional and marketing communications team to plan lead generation campaigns and marketing materials.
• Support production of marketing materials including sales and marketing collateral, e-marketing/web, international conferences held in the US, and regional trade shows.
• Participates in process and operation improvement opportunities.
• Complies with company quality management systems, policies, and procedures.
• Partner Management
• Act as project/program lead and liaison to internal and outside vendors, maintaining excellent professional relationships to facilitate the conversion of marketing ideas and messages into effective marketing materials and sales tools.

WHAT YOU WILL BRING TO US

• B.S. or M.S. or Ph. D. in life sciences or related field required. M.B.A preferred.
• Minimum of 4 years in life science marketing ideally in NGS consumables and applications.
• Become a subject matter expert in next generation sequencing applications, library kits, and system consumables.
• Experience in defining product requirements and working with cross functional teams to ensure development of products based on business requirements using phase gate product development practices.
• Track record in interacting with customers and various internal organizations.
• Proven success in building collaborative partnerships with commercial teams (Sales, Field Applications, Technical Support) and internal teams (Product Management, Regulatory & Quality, R&D and Manufacturing).
• Must be able to manage project scope that includes budget to achieve timely completion of project deliverables.
• Broad understanding of various marketing methods and techniques to achieve forecast goals, revenue targets, and brand awareness.
• Strong written, verbal communication and presentation skills.
• Proficient in Microsoft office and project management tools.
• Travel expected up to 30% both internationally and domestically.

HOW YOU WILL BE REWARDED

The base salary range for this position is $128,000 to 190,000 DOE. This position will also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy.

Complete Genomics offers its eligible employees and their dependents (including domestic partners) a comprehensive and competitive benefits package. Complete Genomics contributes to the benefits package.

• Medical, Dental and Vision Coverage
• Life and AD&D Insurance
• Long-term and Short-term Disability Insurance
• Voluntary Life and AD&D Insurance
• Health Savings Account (HSA)
• Flexible Spending Accounts (FSA)
• Domestic Partner Benefits
• Commuter Program
• Employee Assistance Program
• 401(k) Retirement Plan
• 20 PTO days and 11 holidays per year

Complete Genomics provides equal employment opportunity without regard to race, color, religion, sex, national origin, sexual orientation, gender identity and/or expression, age, disability, veteran or uniformed service status, or any other characteristic protected by applicable law.

Complete Genomics Inc.

**This position is located in Washington, DC. Local commuting to onsite is required. There is no relocation assistance provided.**

With headquarters in Washington DC, our goal at FINCA International is to provide people in poverty around the world with the tools they need to succeed. We are a nearly 40-year-old non-profit with the feel of a start-up as we launch ourselves from our comfort zone of microfinance into the broader world of social enterprise. And we are looking for a new team member to help steward our relationship with existing supporters and cultivate new audiences.

ABOUT YOU:

You are a great storyteller and social media maven. You have considerable experience with multiple social media platforms and want to learn more. You are comfortable writing and curating content that appeals to a broad audience. And you want to expand your responsibilities and knowledge base to the fuller range of digital marketing channels.

ESSENTIAL DUTIES:

Social Media & Content Creation (40%)

• Lead day-to-day social media posting and community management on FINCA’s social media platforms– Facebook, Instagram, LinkedIn, and Twitter (and any potential new platforms), including curating and creating relevant content, engaging with audiences and influencers, and extending FINCA’s reach.
• Adapt FINCA’s existing content strategy to all social media platforms, contributing to the development of a clear and informed social media strategy.
• Assess and explore new social media platforms that could be of value to FINCA.

Storytelling & Publishing (35%)

• Regularly contribute donor-centric content, conveying FINCA’s story and impact effectively, for print newsletter and blog.
• Produce quarterly print and monthly digital newsletters.
• Ensure that FINCA’s fact sheets and other basic print and digital collateral are up to date.
• Produce President & CEO’s donor-focused communications, including but not limited to writing blogs, posting on social media, producing a podcast, or any other desired communication outlet.

Direct Mail Production Management (15%)

• Review and approve copy and artwork of all direct mail pieces to ensure compliance with FINCA’s content strategy and direct marketing messaging guidelines.
• Write customized text for acknowledgement letters to each direct mail appeal.
• Support development of print collateral for FINCA’s corporate and major gift audiences.

Communications Strategy & Administration (10%)

• Track and report on KPIs (Key Performance Indicators) of FINCA International’s website and social media properties.
• Support the development of the organization’s annual marketing and communications strategy.
• Administer the FINCA Global Brand Center, a digital asset management tool.

QUALIFICATIONS:

• At least 1+ years of experience supporting communications or brand marketing. (Can include strong internship experiences)
• Minimum of a bachelor’s degree in communications, marketing, business administration, or a related field.
• Strong experience (personal, professional, or a combination of both) across various social media platforms. Knowledge of Sprout Social a plus.
• Intermediate to advanced knowledge of the Microsoft Office Suite.
• Experience with Adobe Suite or comparable programs, WordPress CMS, graphics design, or video editing would be a major value-add.
• 100% fluency in English is required. Knowledge of a second language is also a plus.

COMPETENCIES:

Framing (Oral + Written Communication)

• Outstanding written and verbal communication skills.
• Ability to translate new ideas and concepts into tangible and compelling pieces through powerful and energetic storytelling.
• Ability to adapt writing styles for multifaceted audiences, including persuasive impact stories for donors and clever and engaging posts.
• Ability to transform data and insights into a linear and persuasive story.

Analytical Rigor

• Synthesizes complex or diverse information and uses data to inform business decisions.
• Proactively audits all programs and initiatives.

Strategic Thinking

• Generates suggestions for improving work and meets challenges with resourcefulness.

TRAVEL REQUIREMENTS: <5% of time

Availability to travel domestically or internationally and on weekends if needed.

PHYSICAL DEMANDS:

Ability to travel in economy class when traveling by air or rail.

Applicants can also send cover letters and resumes to: [email protected]

FINCA International

This role is responsible for both product marketing and general management activities, including the development and launch of marketing plans, growth initiatives and new products, product and packaging optimization, supporting customer presentations, analyzing market performance, budget development and P&L management, product life-cycle management, and project management. The position works with cross-functional teams and collaborates with our Global Corporate office based in Tokyo, Japan and provides regular business updates to Executive Management.

The position is located in Torrance, CA. In office role.

Duties and Responsibilities

Consumer Marketing Management

Implementation of Global Brand Strategy provided by and partnered with our Global Headquarters.

Provide leadership in planning and executing marketing plans through:

• Collaboration and Implementation of marketing programs that drive growth and enable attainment of sales and profit targets
• Understanding brand equity and competitive advantage
• Identifying pet category opportunities and white space
• Assisting with the management of brand positioning and strategy across all retail environments
• Develop a deep understanding of the pet category and the different retail environments (Food, Drug, and Mass, Pet Specialty, and e-commerce)
• Develop a complete understanding of the brand and individual SKU performance in the market
• Provides input on packaging and new product development
• Evaluating results of marketing programs and making optimization recommendations
• Anticipate, identify, and analyze pet category trends and opportunities to maximize Inaba’s competitive position
• Ongoing analysis and market-facing activities include:

1. Data analysis to understand category/SKU results and trends, competitive performance, and consumption trends
2. Turn data into actionable insights to improve brand performance
3. Sales and customer interaction to understand customer needs and opportunities
4.  Sourcing and sharing competitive intelligence

Product Management

• Partnering with our Global Corporate office and Sales Leadership to lead and assist in the development, maintenance, and overall management of assigned product segments to maximize sales growth and profit potential, including:

1. In partnership to launch new products and line extensions
2. Product life-cycle management, including SKU rationalization
3. Development and maintenance of product line go-to-market strategies – merchandising, assortment, pricing, and shelving
4. Financial Management – Understand budgets and business plan objectives and ensure delivery of financial goals through ongoing tracking and analysis.
5. Review of product, customer, and category plans to optimize the ROI for marketing investments

Strategic Planning

• Lead development of the strategic and marketing plan for Inaba USA and Canada
• Prepare for and participate in ongoing joint sales & marketing planning
• Development of the annual marketing plan in collaboration with our Global Corporate office

Experience, Knowledge, Skills, and Abilities

• Bilingual Japanese preferred
• Bachelor’s degree in marketing or related field required, Master’s preferred
• Minimum 5 years of experience in a brand management role, preferably within the pet category at a CPG company
• Ability to understand brand architecture and drive growth
• Command of understanding and interpreting syndicated data from IRI or Nielsen
• Demonstrated financial acumen
• Strong communication skills and ability to effectively present to and lead large group discussions
• Demonstrated leadership, taking initiative, and delivering results
• Channel the entrepreneurial spirit and have a growth mindset
• Ability to collaborate with and lead teams
• Ability to be an engaged and contributing member of the Inaba Foods USA culture
• Strong desire to win as a team
• Able to thrive in an entrepreneurial, fast-paced and dynamic environment
• Ability to lead and facilitate key customer interactions
• Demonstrated success in managing and directing change
• Ability to influence others through analysis and presentation
• Strong PC proficiency to include Microsoft Office Word, Excel, PowerPoint
• Possible travel required up to 25%

Inaba Foods (USA) Inc. is an EQUAL EMPLOYMENT OPPORTUNITY employer and all qualified candidates are considered for employment with LEG without regard to race, color, religion, national origin, disability status, protected veteran status or other classification protected by applicable federal, state or local law. The Company will consider qualified applicants, including those with criminal histories, in a manner consistent with the local “Fair Chance” Ordinance(s).

INABA FOODS (USA), INC.

The Associate Marketing Program Manager provides overall project management for key Mercury brand marketing initiatives, new product launches, and customer marketing programs. In addition, this role is accountable for process definition and improvements related to creative development, content production, and strategic marketing activities. The Associate Marketing Program Manager will plan activities for the brand team within marketing, collaborate with other members of the team on best practices in project delivery and participate in creative reviews and approvals.

The role reports to the Marketing Program Manager. Success in this role requires timely delivery of a coordinated set of content development, event marketing, advertising, digital marketing, sales support, consumer engagement, and media outreach initiatives. It also requires an ability to manage budgets, prioritize expenditures, continually improve processes, and collaborate across functions.

Roles and Responsibilities

• Gathers requirements for brand marketing initiatives, new product launches, and customer marketing programs from marketing leadership and/or cross-functional partners. Generates initial briefs and ensures alignment with members of brand team or marketing leadership.
• Traffics projects to appropriate members of the marketing team or agency team members.
• Maintains timelines and resource utilization plans for the portfolio of projects underway.
• Communicates progress, facilitates identification of risks and opportunities, and recommends corrective actions as necessary to increase probability of successful delivery across project portfolio.
• Strategic accountability for implementation of select brand marketing, new product, or customer marketing programs – beyond project management activities – including definition of success, coordination of creative work, alignment on solutions with cross-functional partners, appropriate approvals, and delivery to market. Example activities include:
• Briefing of creatives, oversight of production efforts, evaluation of creative for fit with strategy and appeal to target audiences.
• Development of marketing content by internal team and select external resources, including copywriting, still and video imagery, graphic designs for packaging, promotional program identities, or collateral to support Sales.
• Participate in design reviews (print, POP, advertising, etc.).
• Develop and cultivate productive, collaborative relationships with members of Category and Sales teams to identify marketing needs, document requests, broker prioritization choices, and ensure alignment on success factors.
• Liaise with members of marketing teams at other Mercury operating units to inform and share status of marketing initiatives, solicit input, request support, and adopt best practices.
• Create and manage yearly brand team financial budgets and oversee monthly expenses and forecast to ensure spending is within limits. Review and investigate expenses in question. Capture expenses by major projects. Work closely with CRM & Marketing Finance Manager to ensure expenses are being captured to the appropriate account and at the appropriate time.
• Guide planning process for brand team, scheduling regular reviews and update sessions throughout year to assess progress vs. objectives, consider changes, and recommend go-forward priorities.
• Develop and define key marketing processes, including development of point-of-purchase materials, printed marketing material development, advertising development, campaign definition and implementation, new product marketing launch (including integration into existing New Product Stage Gate requirements), etc.
• Identify, secure approval for, and implement marketing process improvements, replacing or streamlining key stages to improve timeliness or effectiveness of delivery.
• Assist and support other departments/divisions to promote best practices in marketing process implementation, project execution, etc.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field is required.
• 5 or more years professional experience, including 3 or more in a marketing role.
• Project management experience, including track record of successful project delivery.
• Cross-functional collaboration and ability to motivate performance through influence.
• Legacy of accomplishment working with people at all levels to deliver business results.
• Experience leading staff and outside resources (agencies, freelancers, consultants), blending strategic perspective with a focus on implementation excellence.

Mercury Marine

The Red Bull USA Social Media Manager translates the world of Red Bull to our social media channels, with a focus on TikTok and our @redbullusa accounts. You are a TikTok-native expert who can ride the waves of changing platforms and make data-driven decisions on the road to reaching a wide range of US consumers. Your primary goal and challenge is to stay top of mind with entry-point US consumers, while building ways to attract new ones, reporting directly to the Director, Social Media . You will be an expert and strategist for Red Bull Media House, identifying and expressing the most impactful opportunities and approach to Red Bull’s media properties.

STRATEGIZE AND EXECUTE SOCIAL MEDIA PROGRAMS

• Build and implement social media plans for Red Bull USA channels across all platforms
• Manage a content calendar across channels and projects
• Manage your time and a team of creatives to deliver success across priorities
• Work with Red Bull athletes, dancers, artists, and opinion leaders to reach marketing goals through content
• Learn and develop Red Bull USA’s channel strategy and Red Bull’s Global approach to social content so you can be an informed resource for content teams
• Communicate Red Bull’s creative aspirations and tone of voice through content
• Build, maintain, and grow a community of Red Bull brand/can lovers

IMPROVE SOCIAL MEDIA PROCESSES

• Build, maintain and evolve social media standards between Red Bull and its main communities
• Evaluate internal Audience Insights research; test and apply to programing decisions on existing formats; share best practices across networks to influence optimization
• Investigate and evaluate social platforms, tools, and services against team goals
• Build clear and efficient content pipelines from the US business to the Red Bull US accounts
• Use partner relationships and the best content to land Red Bull US content on @redbull main channels and vertical sport channels
• Work in partnership with the Director of Social Media to deliver education around social best practices, priorities, clear ways of working, and pipelines for publishing to Red Bull US

NETWORK AND COLLABORATE

• Manage projects and partners across departments in Red Bull North America, Global HQ, and regions
• Manage delivery of projects to ensure they are both editorially strong and budgetarily efficient
• Collaborate with other teams (production, marketing, advertising, commercial and platform partnerships) to measure and promote success

Qualifications

• 5+ years of experience in storytelling/campaign-driven social media; experience in managed and owned channels
• Competent video editing capability; in-app editing experience in TikTok and Instagram
• Experience with social platform CMS, capabilities, copyright management
• Planning, project execution, and analytical competencies
• Knowledge of audience analytics, audience development, and the ability to understand and learn from data
• Collaborative problem-solver

Additional information

Bachelor’s degree preferred or experience in lieu of degree

English, additional languages an advantage

The base salary range for this position is $101,000 to $112,000 + cash incentives

Actual salary offer may vary based on work experience.

The base pay range is subject to change and may be modified in the future.

Our current Benefits include:

Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement

(Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull Media House North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

Red Bull