UGC
Influencer Marketing Trends: What Brands Need to Know
Key Takeaways:
Brands are spending more on influencer marketing to connect with consumers.
Authenticity is the #1 factor for successful influencer campaigns.
Data analytics...
Creator Economy Report: Brands and Creators Are Not on the Same Page
Key Takeaways:
Most creators treat content creation as a side job.
There’s a big gap in understanding between creators and brands.
Creators want clearer...
AvatarOS Secures $7M for AI-Powered Avatars
Key Takeaways:
AvatarOS raises $7 million in seed funding led by M13.
The company creates AI-powered avatars with lifelike movements.
Founded by Isaac Bratzel,...
Spotter Showcase: Big Names, Big Brands, and the Future of YouTube
Key Takeaways:
Spotter is hosting an invite-only event for CMOs and creators on March 27 in NYC.
MrBeast, Dude Perfect, and other top YouTubers...
Sprout Social Relaunches Influencer Platform for Authentic Partnerships
Key Takeaways:
Sprout Social rebranded its influencer marketing platform to focus on authentic creator partnerships.
The platform helps brands find and work with influencers...
