Content Creator
Why Creators Are So Important Right Now
Key Takeaways:
Creators are boosting engagement on social media platforms like Instagram and TikTok.
Brands are seeing big gains by partnering with creators who...
TikTok Launches STEM Feed in Africa to Boost Learning
Key Takeaways:
TikTok rolls out STEM feed in over 20 Sub-Saharan African countries.
Features expert content with subtitles and strict safety checks.
Over 15...
Fashion Weeks Highlight Celebrity Influence
Key Takeaways:
Chanel leads in Haute Couture SS25 with $38.67 million EMV, driven by celebrity partnerships.
K-Pop stars like Jennie dominate influencer rankings, generating...
Influencer Marketing Boom: Industry Hits $24 Billion in 2024
Key Takeaways:
The digital talent management industry grew by 15% in 2024.
Influencer marketing spend reached $24 billion, a new record.
Brands are shifting...
YouTube Premium Lite: A Cheaper Way to Skip Ads
YouTube Premium Lite: A Cheaper Way to Skip Ads
Key Takeaways:
YouTube is introducing a cheaper Premium Lite subscription.
It removes most ads but excludes...
