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NFL Hunts for a Global VP to Boost Influencer Marketing

Key Takeaways: NFL is hiring a Global VP for Influencer and Creator Marketing based in New York. The role focuses on engaging younger audiences,...

Instagram Rolls Out 2x Speed for Reels: What You Need to Know

Key Takeaways: Instagram now lets users play Reels at 2x speed. Activate 2x speed by long-pressing the screen sides during playback. This feature is...

Cannes Lions Unveils Creator Lions for 2025: What You Need to Know

Hey there, let's talk about some exciting updates from the Cannes Lions International Festival of Creativity. They're making big changes to their awards, and...

iShowSpeed Wins Hearts in China with Epic Streaming Tour

Key Takeaways: American YouTuber iShowSpeed praised by Chinese state media for showcasing a side of China rarely seen in U.S. media. His streams in...

TikTok Urged to Share Revenue with South African Creators

Key Takeaways: South African Communications Minister Solly Malatsi wants TikTok to include African creators in its monetization programs. TikTok’s Creator Fund currently excludes South...

Yeezy Leads Celebrity Brands in Digital Engagement – 2025 Report

Key Takeaways: Kanye West’s Yeezy tops digital engagement among celebrity brands in 2025. Fashion and beauty brands dominate the rankings. Digital engagement doesn’t always...

QVC Layoffs 2023: Shift to Social Shopping

Key Takeaways: QVC Group is cutting around 900 jobs, about 5% of its workforce. The layoffs mostly affect Florida operations, moving HSN broadcasting to...

TikTok Launches Exclusive Experience for Selena Gomez and benny blanco’s New Album

Key Takeaways: TikTok introduces interactive features for Selena Gomez and benny blanco’s new album, “I Said I Love You First.” Fans can unlock exclusive...

AI Avatars Take Over China’s Livestream Shopping

Key Takeaways: Over 993,000 digital avatar companies have popped up in China. Livestream shopping in China hit $691 billion in 2023, growing 35% from...

TikTok Star Alix Earle Sues Gymshark for $1 Million Over Sponsorship Deal

Key Takeaways: Alix Earle, a popular TikTok influencer, has filed a $1 million lawsuit against Gymshark. She claims the fitness brand ended their sponsorship...

UTA Signs Top UK Creators For Global Expansion

Key Takeaways: UTA signs Jack Edwards, Madame Joyce, and Lewis Goodall for global representation. These creators have a combined audience of over 5 million...

Africa’s Creator Economy Gets a Major Boost with Communiqué’s Groundbreaking Insights

Key Takeaways: Communiqué is helping Africa’s creator economy grow by providing essential data and insights. The company focuses on supporting decision-makers to create infrastructure...

Cetaphil’s Big Marketing Moves: Building Community Through Science

Key Takeaways: Cetaphil launched a science-focused marketing campaign to connect with customers. They hosted a cool event in California with influencers, labs, and fun...

Micro-Influencers Are Gen Z’s Choice. Here’s Why Brands Should Care

Key Takeaways: Gen Z trusts micro-influencers (10k-100k followers) more than celebrities. These influencers create authentic, personal connections that drive engagement. Brands like Coca-Cola and...

WavMaker: The New Way to Solve Music Copyright Issues for Creators

Key Takeaways: WavMaker is a new platform offering high-quality, royalty-free music to help creators avoid copyright issues. Cue Packs provide customizable music designed for specific content...

Google Gemini Gets Two New Cool Features

Key Takeaways: Gemini now has Audio Overview and Canvas. Audio Overview turns documents into audio conversations. Canvas helps create and edit content and code...

TikTok Videos: Longer is Better, Says New Study

Key Takeaways: Longer TikTok videos get more views and watch time. Videos over 1 minute perform 43% better in reach and 64% better in...

Meta Launches Edits: A New Video Creation App for Creators

Key Takeaways Meta is releasing a new app called Edits for content creators. It offers professional-grade tools to make video creation easier on mobile. ...

TikTok Boosts 4.7 Million US Jobs, Study Shows

Key Takeaways: TikTok supports 4.7 million jobs in the U.S., impacting both large and small businesses. California leads with the most jobs linked to...

YouTube Launches Program to Support Teacher Creators in South Korea

Key Takeaways: YouTube is starting a program to help teachers in South Korea create better educational content. Over 500 teachers will join a four-month...

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