Channel Shopper Marketing Manager, Small Format
The Channel Shopper Marketing Manager functions as a leader of Agency shopper marketing program deliverables within multiple categories or retail channels. The primary role is to provide leadership as the face of the Agency to client contact(s) during the conception, creative communications design development, retail sell-in, execution and analysis of account/brand-specific programs. Responsible for spearheading and synchronizing a cross-functional team to deliver strategic business planning frameworks, communication platforms, program concept development, effective sales presentations, retail sell-in support, and analysis of results.
Join the best in the business and be part of an amazing team! APPLY TODAY
What We Offer:
- Competitive pay rates
- Full-Time Benefits (Medical, Dental, Vision, Life)
- 401(k) with company match
- Generous Paid Time-Off
Responsibilities:
- Connectivity to BTL Trade team to deliver Nationally funded, channel-centric programs
- Brands: Bud Light, Ultra, Busch Light
- Activation Strategy and Programming Playbook for Meals and Singles
- Execute Channel POB for Region and KAM usage
- Develop Channel Centric tools and frameworks for broad usage across all C-Store accounts
Qualifications:
- Bachelor’s Degree: Field of Study/Area of Experience: Marketing/Brand Management
- 3-5 years of experience in the role of leader/manager in agency, brand management, and/or media production
- 6+ years of experience in consumer product, brand management, media, or agency experience preferred
- Excellent written and verbal communication skills; ability to make oral presentations
- Ability to complete multiple duties with accuracy shifting from one to another with frequent interruptions and competing deadlines
- Excellent written communication and verbal communication skills
- Strong computer skills including proficiency with Microsoft Word, Excel, PowerPoint, Access, Outlook, and web-browsers
- Creative self-start with strong relationship, organization, negotiation, and problem-solving skills
- Able to work with third-party properties, agencies, suppliers and media organizations
Sunflower Group
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