Marketing Content Coordinator

Marketing Content Coordinator | Abbey Glass, LLC

This is a full-time, in-person position in Atlanta, Georgia

Are you passionate about empowering women through fashion?

Do you want to work for a company that produces purposeful luxury products and beautiful content?

Abbey Glass is a women’s apparel brand focusing on sophisticated classics that stand the test of time and trend. We are a growing company and looking for a Content Coordinator to support the ideation and execution behind content creation, our e-commerce channel, digital advertising, and events. We are a growing team with high aspirations and are looking for someone who enjoys the journey as much as the finish line.

About the Role:

This is an in-person role with the opportunity to become hybrid in the future.

You are responsible for helping drive execution of successful marketing campaigns through excellence in content ideation, creation, and brand storytelling. You will help plan photoshoots, edit content, and manage our organic social media pages. You will report on results of marketing activities and maintain a KPI tracker for organic channels. 

About You:

• You have a minimum of 2 years of content marketing experience relating to fashion or luxury consumer goods
• You are driven with a hands-on understanding of how visuals and storytelling empower marketing
• You have a minimum of 2 years experience in graphic design, video and photo editing, and social media management
• You have a minimum of 2 years experience in assisting in content creation for brands
• You have a proven understanding of social media trends, all social platforms (Instagram, TikTok, Facebook, Pinterest, Linkedin), content marketing and influencer partnerships and can communicate their value
• You are an excellent communicator and can lead meetings internally
• You make decisions based on data and within the context of our broader marketing strategy – you can navigate all social media platforms, including Facebook Shop with ease
• You manage your time effectively to meet deadlines in spite of unforeseen occurrences
• You are strategic – you are aware of how your efforts contribute to business goals and can communicate the value to our customers
• You are creative and have lots of ideas, but understand the importance of consistent brand identity
• You are social media obsessed, always up-to-date on trends and the latest new launches
• You love being in front of and behind the camera
• You are organized, methodical, and have a heightened attention to detail
• You love collaboration and have a creative spirit
• You look for new ways to improve results
• You value relationships over personal success

What you will do:

Content Creation

1. Concept, art direct, plan photoshoots
2. Plan and implement all social media
3. Create videos, tryon videos, reel, testimonials, educational content for our channels
4. Create linesheets and catalogs and bounce back cards for print
5. Design all in-store marketing materials and printed collateral

Creative

1. Research on what competitors are doing, best practices – bring ideas to the table for marketing creative direction
2. Maintain understanding of all aspects of brand standards, design, and production process

Shopify and ecommerce:

1. New collections – create new edits weekly
2. Homepage heroes, web banner design
3. Update Facebook shop as needed
4. Edit images and videos for social and web

Platforms you will work in:

• Shopify
• Facebook Ads Manager
• Planoly or similar
• Instagram and Facebook
• Pinterest
• Canva or Adobe Creative Suite
• Excel
• Gmail
• Asana
• Google docs

What We Offer:

• Female Founder
• Modern and Creative Business Culture
• Competitive Salary
• High Growth Potential
• Generous PTO
• Generous Holiday Schedule
• Flexible and Modern Leadership Style
• Great Work/Life Balance
• Located in the Premier Shopping center in Buckhead Atlanta

Abbey Glass