Art Director

Planet Technology is seeking an Art Director to join one of our well-known global pharmaceutical clients.

Art Director Responsibilities:

• Ideate campaign messaging, design guidelines, concept creative executions, and ideas for social, OLVs, and cross-platform content.
• Lead the development and execution of creative content built on strong insights about our customers and consumers.
• Communicate ideas clearly and generating excitement with creative presentations that communicate the brand idea, design, copy, and executions.
• Must understand and strategically apply the latest platform, industry, creative trends, and social best practices, always seeking the next opportunity our brands.
• Collaborate with social and brand teams in developing strategy, putting a creative spin on marketing plans, and identifying creative opportunities to drive results.
• Supervise a cross-functional team of designers, copywriters, editors, social teams, photographers, and project managers in the strategic development of messaging and deliverables.
• Review and approve creative developed by the team, ensuring that deliverables meet high creative standards, stay within marketing goals, and maintain consistency in messaging.
• Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences.
• Oversee the presentation of creative concepts, and obtain approvals for deliverables.

Art Director Qualifications:

• 7+ years relevant experience in an agency, or in-house agency environment on the brand side.
• Impressive portfolio that demonstrates a high design standard and quality of work, delivering on consistency in brand look, feel, and experience.
• Experience in creating advertising campaigns — from developing the vision and messaging platform to overseeing production.
• Experience in creating integrated content across all channels: digital, social, paid, OLV, with an understanding of a mobile-first approach.
• Smart business sense and experience in balancing a creative vision with the business priorities and objectives.
• Resourceful & highly strategic creative thinker. With a strong understanding and experience of the creative process and how to evaluate creative output in design, art direction, and copy.
• Eager to take on new challenges, introduce and implement new approaches and ideas, grow, test and learn.
• Comfortable working both autonomously and collaboratively with a team.
• Impeccable attention to detail, building clean, well-prepared design files.
• Manages and motivates designers and other creatives in executing the work.
• Experience in beauty or health is a plus, but not a mandatory.

Planet Technology