Commercial SAG Casting Call for Real Families

Bilingual Talent for Commercial and Lifestyle Projects

Job Description
A New York–based talent search is seeking charismatic bilingual performers fluent in Spanish and English for ongoing commercial, print, beauty, lifestyle, and digital campaigns. This opportunity is ideal for authentic storytellers who can represent the vibrant and diverse spirit of NYC. Talent should bring presence, energy, and a natural connection to the Latino community and culture.

Job Responsibilities

• Appear in various commercial and lifestyle productions

• Bring authentic personality and cultural resonance to each project

• Represent NYC’s diverse community with confidence and natural presence

• Collaborate with creative teams to deliver emotionally engaging content

Requirements

• Non-union

• Ages 18+

• Women: 5’4”–5’11”

• Men: 5’11”–6’3”

• Fluent in Spanish and English

• Must reside in NYC or the Tri-State area

• Comfortable working across multiple commercial and lifestyle mediums

Compensation

• Rates vary by project

Recreational Swimmers for Health Supplement Commercial

Job Description
A health supplement commercial is seeking real women who are recreational swimmers and comfortable performing in a pool environment. Talent will participate in lifestyle and wellness-focused scenes that highlight confidence, vitality, and authentic swimming ability. This is a non-union project filming in Los Angeles with fittings scheduled prior to the shoot.

Job Responsibilities

• Appear in wellness-themed commercial scenes centered around swimming

• Perform light swimming or water-based movements as directed

• Participate in a scheduled fitting before the shoot

• Convey a natural, confident, and healthy on-camera presence

Requirements

• Women of all ethnicities

• Ages 30–60

• Recreational swimmers with comfort in the water

• Non-union talent

• Must work as a local hire in Los Angeles

Compensation

• Total: $4,750

• Fitting Rate: $250 for 8 hours

• Session Rate: $1,500 for 12 hours

• Buyout: $3,000

Families for Indiana Tourism Holiday Commercial

Job Description
A holiday-themed commercial is seeking real families for a tourism campaign filming in Spencer County, Indiana. The project features a festive Christmas setting and aims to capture joyful, heartwarming moments with authentic family interactions. This is a half-day shoot offering a competitive rate for participating families.

Job Responsibilities

• Appear as a family in a holiday commercial

• Participate in festive, joyful scenes that showcase togetherness

• Follow direction from the production team to capture natural moments

• Maintain a positive and cooperative attitude on set

Requirements

• Real families with:

  • Parents in their late 20s to late 30s or early 40s

  • At least two children ages 5–13 (additional children welcome)

• Must be available to film in Spencer County, Indiana

• Comfortable appearing in a Christmas-themed commercial

• Must provide a current family photo

Compensation

• $575 for a half-day (4 hours)

Real Factory Workers for Detroit Commercial (Ages 25–70)

Job Description
A national commercial campaign is seeking real factory and blue-collar workers from the Greater Detroit area. The project aims to highlight authentic, hardworking individuals with big personalities and natural storytelling charm. No acting experience is required—production wants real people with real-life experiences. Filming will take place over one to two days between late February and early March 2026.

Job Responsibilities

• Appear in a professional commercial shoot

• Share genuine personality, character, and lived experience

• Work collaboratively with the production team

• Represent Detroit’s workforce with pride and authenticity

Requirements

• Real factory or blue-collar workers

• Ages 25–70

• All ethnicities and industries welcome

• Must be based in the Greater Detroit area

• No acting experience necessary

Compensation

• Up to $3,200 per person if selected

Family-Run Restaurant Talent for National Commercial

Job Description
A national commercial is seeking real, family-run restaurant owners and teams to showcase authentic personalities and community spirit. Production is looking for charismatic, genuine individuals—no acting experience required. Any cuisine is welcome, including soul food, diners, BBQ, seafood, Mexican, pizza shops, and more. The goal is to highlight beloved local restaurants that are known and celebrated within their communities.

Job Responsibilities

• Appear in a professional commercial shoot

• Share your restaurant’s personality, charm, and authentic story

• Work collaboratively with the production team

• Represent your local establishment with pride and energy

Requirements

• Real family-run restaurants and restaurant owners

• All cuisines welcome

• Big personalities and charismatic individuals encouraged

• No acting experience required

• Must be comfortable speaking on camera

Compensation

• Up to $3,200 if selected

Real People, Families & Friend Groups for Major Car Campaign

Job Description
A national car campaign is seeking real people, families, and friend groups to appear in a variety of lifestyle scenes. Talent will portray everyday moments such as road trips, parties, hanging out at a food cart, playing with pets, and dancing. Groups of genuine friends or family members are especially encouraged, as the project aims to capture authentic chemistry and natural connection. Filming will take place in Houston for a one-day shoot.

Job Responsibilities

• Participate in lifestyle scenes such as traveling, celebrating, or casual hangouts
• Take direction from the production team to achieve natural, relatable moments
• Work collaboratively with friends, family members, or other selected talent
• Bring authentic energy and personality to the shoot

Requirements

• Open to real families, friend groups, and individuals
• Comfortable performing everyday actions on camera
• Able to work in Houston for a one-day shoot
• Must be comfortable being featured in a national campaign

Compensation

• $700 for the shoot day
• $4,000 if featured in the final edit

Productivity App Commercial – Actresses with Unique Dental Style

Job Description
Casting actresses for a Gen Z–focused productivity app commercial filming in Los Angeles. Production is specifically seeking women with standout smiles—whether that’s naturally nice teeth, grills, or tooth gems. Talent should have a fun, expressive look that fits the bold, youthful vibe of the project.

Job Responsibilities

• Bring energetic, expressive reactions to on-camera moments

• Showcase unique smile or dental style confidently

• Follow direction from the creative team during filming

• Participate in featured on-camera segments

• Arrive ready to perform once call time is provided

Requirements

• Female talent

• All ethnicities

• Ages 18–35

• Must have nice teeth, grills, or tooth gems

• Comfortable on camera with expressive energy

• Must be local to Los Angeles

Compensation

• $200 for 8–10 hours per day

• Total: $400 for both shoot days

Espresso Coffee Commercial – Barista Role

Job Description
Casting a skilled barista for an espresso coffee commercial filming in Mexico City. Production is seeking a woman with real barista experience, a polished look, and the ability to deliver lines with a neutral American accent. Travel, fittings, and rehearsals are included, and all travel expenses will be covered. This role requires full availability for fittings, rehearsal, and shoot dates.

Job Responsibilities

• Perform on-camera as a professional barista
• Demonstrate authentic barista skills with confidence
• Attend in-person auditions, callbacks, fittings, and rehearsals
• Follow direction from the production team while maintaining a polished, high-end look
• Travel for production as scheduled and be available for the full shoot window

Requirements

• Female, ages 22–35
• All ethnicities welcome
• Must have real barista experience
• Must speak with a neutral American accent
• Must have a valid passport with at least six months remaining
• Must be based in Los Angeles for in-person auditions
• Must be available for travel, fittings, rehearsal, and shoot dates

Compensation

• $556.56/day
• $7,777.56 buyout
• All rates are 20% agency fee applicable
• Travel paid

Real Spectrum Customers – Commercial Campaign

Job Description
A non-union commercial campaign is seeking real Spectrum customers to share their genuine experiences with Spectrum Internet, Mobile/Cellular, and/or Spectrum TV. This project is looking for everyday users who can authentically speak about their service in a natural, conversational way. Both English-speaking and Spanish-speaking customers are encouraged to apply.

Job Responsibilities

• Share honest experiences as a real Spectrum customer on camera

• Participate in interview-style and lifestyle-style filming

• Follow direction while still delivering natural, unscripted responses

• Be available for travel to Los Angeles for the shoot

• Engage comfortably on camera in both conversational and testimonial moments

Requirements

• Must be a current Spectrum customer (Internet, Mobile/Cellular, and/or TV)

• English-speaking or Spanish-speaking

• Must live in one of the following regions:

  • New York

  • New Jersey

  • Connecticut/Tri-State area

  • Chicago

  • North Carolina

  • Ohio

• Comfortable being filmed and sharing real experiences

• Must be available for travel during the filming window

Compensation

• $1,600 for shoot + travel days

• Travel provided: business-class flights, ground transportation, hotel

• Per diem provided for food

• If featured as a principal in final campaign:

  • Additional $2,000 + 20% agency fee (if applicable)

• Pre-negotiated optional second-year usage:

  • $2,200 + 20% agency fee (if applicable)

Outdoor Winter Sports Talent – Major Outdoor Brand

Job Description
A major outdoor brand is seeking energetic and adventurous young adults who love the outdoors and actively participate in snow or winter sports. This project highlights real people with genuine passion for activities like snowboarding, skiing, snow hiking, rock climbing, and other outdoor winter adventures. Talent should feel comfortable on camera, enjoy being active, and have an authentic connection to outdoor sports culture.

Job Responsibilities

• Participate in outdoor lifestyle and action-focused scenes

• Perform natural movements related to your winter or adventure sport

• Follow direction for pacing, positioning, and on-camera actions

• Bring authentic energy, enthusiasm, and a love for the outdoors

• Maintain professionalism and consistency throughout the shoot

Requirements

• Young adults, ages 18–early 20s

• All genders and ethnicities welcome

• Actively involved in snow sports or outdoor adventure activities

• Comfortable performing physical movements on camera

• Based in or able to work in Los Angeles

• Reliable, punctual, and able to take direction

Compensation

• Paid commercial/brand project

Real Local Families – Travel App Campaign

Job Description
A travel app campaign is seeking real multigenerational families and real families with children for an upcoming lifestyle shoot in the Ft. Myers area. This project highlights authentic family dynamics, warmth, and natural connection. Talent must consist of actual family members who are comfortable on camera and able to engage in relaxed, everyday moments that reflect genuine relationships and travel experiences.

Job Responsibilities

• Participate in a lifestyle-focused shoot portraying real family interactions

• Follow on-set direction for natural poses, movement, and activities

• Work collaboratively with production to capture authentic family moments

• Maintain professionalism and consistency throughout the shoot

Requirements

• All roles must be REAL family members

• Local to Ft. Myers, FL (no travel covered)

• Any ethnicity or background welcome

Family 1 – Multigenerational Family

• Grandparents: 60s–70s, can be two grandmothers, two grandfathers, or one of each

• Parents: Mom or Dad or both, late 30s–early 50s

• Kids: Ages 8–13, any gender and any ethnicity

Family 2 – Family with Children

• Parents: Late 30s–40s–50s, can be a mother and father or two parents

• Kids: Two children ages 8–13 (can be two boys, two girls, or one of each; slightly older or younger kids also welcome)

• Additional siblings are welcome if part of the real family

Compensation

• Rate: $300 per shoot day per family

Soccer Players – Kids & Teens

Job Description
A Miami-based soccer commercial is seeking skilled young players who can confidently showcase their abilities on camera. This project requires real soccer talent capable of performing authentic moves, demonstrating control, and bringing an energetic, competitive presence to the shoot. Videos of your skills are a plus and may help with selection.

Job Responsibilities
• Perform real soccer skills confidently on camera
• Follow direction from the production and sports choreography team
• Bring natural athletic energy and enthusiasm to each shot
• Attend the required fitting prior to filming
• Maintain professionalism throughout the shoot

Requirements
• Boys ages 10–16
• Hispanic talent encouraged
• Must know how to play soccer well
• Soccer videos or reels are a strong plus
• Must be available for the fitting and shoot in Miami
• No travel provided

Compensation
• $500 session rate
• $1500 buyout
• Includes 20% agency fee