Robert Half has a client who is looking for a Creative Director to join their team in Broomfield, CO.
How will you make a difference?
- Creative, possessing a strategic mind, with experience implementing targeted brand campaigns
- Direct the creation of brand and advertising campaigns to strengthen brand identity in North America and internationally
- Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology
- Shape and communicate our corporate vision and mission
- Own the company’s brand voice and standards and ensure they are being adhered to across all departments
- Provide design and consultation to various internal groups to ensure brand consistency
- Analyze brand positioning and perception across OEM, dealer, and customer insights
- Drive creative direction in collaboration with marketing teams directors and SVP
- Conduct brainstorming sessions, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner
- Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences
- Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, while working with external agencies and resources as required
- Help with developing innovative and custom marketing campaigns and advertising strategies
- Monitor market trends, research consumer markets and competitors’ landscape
Qualifications
- Bachelor’s Degree or equivalent work experience
- 5-7 years of relevant marketing experience including three years or more leading creative direction in an agency or a corporate setting
- 2+ years managing external marketing agencies, videographers, and photographers
- Proficiency in collaborating with a cross functional team of diverse, talented creatives and marketers, as well as managing advertising agencies and freelance creative resources
- Occasional travel is required
- This is a 4-6 month contract role to start, with the opportunity to become a full-time, permanent job at the end of the contract
Required Skills, Talents & Experience
- Proven ability to develop brand and marketing strategies — from developing the vision and messaging platform to overseeing production on time and within budget
- Strong creative vision, with an eye on business objectives
- Experience in creating and/or overseeing integrated content across all marketing channels: digital, print, video, web-design etc.
- Understanding of how measurement and reporting of performance of marketing initiatives is conducted, along with assessment of ROI and KPIs
- Skilled in identifying target audiences and devising effective campaigns
- Deep understanding of trends and creative marketing best practices
- Ability to handle confidential and sensitive materials with professional discretion
Preferred Skills, Talents & Experience
- High level of project management, with a focus on creative direction
- International brand and marketing experience a strong plus
- Attention to detail and accuracy
- Demonstrated innovative creative thinker
- Ability to balance multiple simultaneous projects and priorities with minimal supervision
- Excellent understanding of the full marketing mix
- Strong written and verbal communication skills
- Experience marketing to C-level executives and familiarity with the aviation industry are pluses, but not required
- Experience as a copywriter, graphic designer, or production artist
Robert Half
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