Creative Director

Robert Half has a client who is looking for a Creative Director to join their team in Broomfield, CO.

How will you make a difference?

• Creative, possessing a strategic mind, with experience implementing targeted brand campaigns
• Direct the creation of brand and advertising campaigns to strengthen brand identity in North America and internationally
• Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology
• Shape and communicate our corporate vision and mission
• Own the company’s brand voice and standards and ensure they are being adhered to across all departments
• Provide design and consultation to various internal groups to ensure brand consistency
• Analyze brand positioning and perception across OEM, dealer, and customer insights
• Drive creative direction in collaboration with marketing teams directors and SVP
• Conduct brainstorming sessions, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner
• Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences
• Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, while working with external agencies and resources as required
• Help with developing innovative and custom marketing campaigns and advertising strategies
• Monitor market trends, research consumer markets and competitors’ landscape

Qualifications

• Bachelor’s Degree or equivalent work experience
• 5-7 years of relevant marketing experience including three years or more leading creative direction in an agency or a corporate setting
• 2+ years managing external marketing agencies, videographers, and photographers
• Proficiency in collaborating with a cross functional team of diverse, talented creatives and marketers, as well as managing advertising agencies and freelance creative resources
• Occasional travel is required
• This is a 4-6 month contract role to start, with the opportunity to become a full-time, permanent job at the end of the contract

Required Skills, Talents & Experience

• Proven ability to develop brand and marketing strategies — from developing the vision and messaging platform to overseeing production on time and within budget
• Strong creative vision, with an eye on business objectives
• Experience in creating and/or overseeing integrated content across all marketing channels: digital, print, video, web-design etc.
• Understanding of how measurement and reporting of performance of marketing initiatives is conducted, along with assessment of ROI and KPIs
• Skilled in identifying target audiences and devising effective campaigns
• Deep understanding of trends and creative marketing best practices
• Ability to handle confidential and sensitive materials with professional discretion

Preferred Skills, Talents & Experience

• High level of project management, with a focus on creative direction
• International brand and marketing experience a strong plus
• Attention to detail and accuracy
• Demonstrated innovative creative thinker
• Ability to balance multiple simultaneous projects and priorities with minimal supervision
• Excellent understanding of the full marketing mix
• Strong written and verbal communication skills
• Experience marketing to C-level executives and familiarity with the aviation industry are pluses, but not required
• Experience as a copywriter, graphic designer, or production artist

Robert Half