NewsWest9 in Midland, Texas is looking for a creative and strategic Marketing Producer to work on the production of television and digital marketing materials which promote NewsWest9, and advertise its commercial clients and community partners. Projects include working with news and station Creative Manager on news promotions, special reports, long form digital pieces, and station image projects, as well as working with the sales team on client advertisements across multiple platforms. This role includes writing, shooting, editing, and graphic work.
This position reports to the Marketing Director. Successful candidate will have extensive knowledge of Adobe CC, professional lighting, DSLR, ENG and prosumer video cameras, and a minimum of 2-3 years of professional video production experience. Candidates should have a demo reel showcasing examples of their work (shooting, editing, and graphic treatments).
Responsibilities:
- Using research and applying sound brand strategy to develop and execute creative concepts via on-air news promos, station image campaigns, original content, and graphic design.
- Providing clear messaging to audience for station and client’s brand.
- Working alongside Creative Manager, News Management, Producers, Digital staffers, and Reporters to produce high level news promotions that get results.
- Working alongside Sales Management, Account Executives, Marketing Producers, Agencies, and clients to produce high level commercial production that gets results.
- Front line employee for the station that represents the brand externally by interacting with clients in person and through all forms of communication and internally by interacting with stakeholders across multiple departments.
- Shoot highly stylized videos for campaigns using DSLR cameras and a variety of lenses and other production tools like sliders, dollies, gimbles, etc.
- Skilled in Premiere, Photoshop, and After Effects to produce high-quality and sophisticated material.
- Participating in News strategy meetings to craft audience messaging. Participation in client pitch meetings when asked to help ensure creative vision to help close deals.
- Representing the brand and station through the core values of the station- Commitment, Inclusion, Boldness, Teamwork, and Connection.
Job Requirements:
Requirements:
- Bachelor’s degree in journalism, communications, design, or film, or equivalent and relevant experience.
- Minimum 2-3 years’ experience working in professional video production, preferably a media company and/or Ad Agency working in marketing video creation, promotional assets, commercial production.
- Ability to work a flexible schedule.
- Ability to edit both short (:05-:60) and long format (30 to 60 minute) projects.
- Demonstrated copywriting and scripting ability.
- Write advertising and promotional copy for print, television, and web effectively and without grammar or spelling errors.
- Must have strong attention to detail and accuracy with excellent oral and written communication skills.
- Exceptional skills in Adobe CC, including Photoshop, After Effects and Premiere Pro
- Interpersonal skills and ability to collaborate with others.
- Travel: Occasionally: 10-25%
- Work Environment Set: Office: normally performed in a typical interior/office environment
- Physical Demands Set: Medium work: Involves standing prolong hours, stooping, bending, lifting/pushing up to 25 lbs.
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 63 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit [ Link removed ] – URL blocked – click to apply.
TEGNA requires all employees to be fully vaccinated (as defined by the CDC) against the coronavirus.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.
Recommended Skills
- Adobe After Effects
- Adobe Creative Cloud
- Adobe Photoshop
- Adobe Premiere Pro
- Attention To Detail
- Communication
Employee Type
Full-Time
Location
Odessa
Job Type
Marketing
Date Posted
03/24/2022
Job ID
12650/10923/59307
TEGNA
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