Rally Entertainment

Please note, this is a contract position in Charlotte, NC. As our first location is in Charlotte, it is important this candidate is based locally- but we will consider remote for the right candidate.



Rally Entertainment is a leisure and entertainment company focused on bringing people together through pickleball, exceptional food and drink, and competitive socializing experiences. Rally exists to transform how active people socialize and social people move. We’re reinventing recreation because we believe in a world where sweat and socializing shouldn’t be mutually exclusive. Starting with our flagship location in Charlotte’s South End, Rally’s mission is to be the nation’s premiere venue-based entertainment experience for active lifestyles.

Key Responsibilities:

1. Build Rally social channels from ground up including but not limited to Instagram, Tik Tok, Facebook Linkedin & Pinterest
2. Curate, create & edit content including stills, reels and Tik Tok & craft copy for post captions
3. Manage the social calendar, including monthly planning, daily publishing, and ensuring content goes out at brand standards.
4. Develop social-first strategies for openings, collaborations and partnerships as well as community events.
5. Identify on-brand content creator & influencer partnerships.
6. Oversee social media community management, including responding to comments, engaging with followers and members, responding to DM’s and serving as the eyes and ears of the brand on social channels through monitoring and social listening.
7. Track and report on monthly channel performance to measure brand awareness, engagement, and consideration.
8. Support with additional general Marketing pieces, including photoshoots & openings events.

The ideal candidate:

1. Must be able to create content (knowledge of Canva, Reels, Tik Tok and any other editing/creation tools a big plus) and be comfortable being in front of the camera.
2. Experience working in a start up environment preferred- you know how to get scrappy with assets and how to build a powerful lifestyle brand with an engaged community.
3. Passion for Social Media & an innate understanding of social landscape, trends and what content works best on each channel.
4. ​​Proven track record of working autonomously, managing multiple projects, troubleshooting creative challenges and delivering on schedule.
5. A passion for creating a future where sweat & socialization coexist- a love of pickleball is a bonus.

Rally Entertainment