North American Blueberry Council

Communications and Digital Content Manager

Job Description: 

The North American Blueberry Council (NABC) and U.S. Highbush Blueberry Council (USHBC) is seeking a full-time, Communications and Digital Content Manager to create and implement communications and digital media content and strategies, for both organizations that helps unify and drive the energy and ambition to make blueberries the world’s favorite fruit. 

This position will report to the Director of Communications and will have the ability to think outside the box, bring new perspectives and help drive growth and effectiveness of the councils’ communications platforms. The manager is responsible for developing and executing creative and engaging content throughout multiple digital channels targeting growers, marketers, importers, exporters, retail and foodservice, trade, distributors and other key stakeholders.The ideal team member should be enthusiastic, dynamic and creative; have genuine interest and passion for health, wellness and nutrition; and have demonstrated experience in communications, public relations, social media, digital content development including video and podcast production and graphic design. A background in a like organization and/or agriculture or similar cultural environment is highly desired. 

The manager will help develop and execute content including, copy, graphics and videos for social media (LinkedIn, Facebook, YouTube, and others), e-newsletters, email marketing campaigns, podcasts, digital advertising, presentations, websites and other communication tactics. The ideal candidate will thrive in a fast-paced, team-first environment. It will be your duty to create high quality, sharable content to raise brand awareness, monitor web traffic and other metrics to identify best practices. Interpersonally, the ideal candidate will be curious, eager, creative, a strong writer, and demonstrate exceptional communication skills. This position may require occasional travel, and working outside of normal business hours may be required. 

Desired Skills 

Communications Skills:

• Excellent writer
• Message development
• Strong verbal communications skills
• Ability to foster strong working relationships

Production Skills: 

• Basic graphic design layout and composition
• Video production
• Podcast production
• Adobe Creative

Website Development and Email Marketing and Measurement:

• Basic knowledge of HTML and web publishing (WordPress)
• Mailchimp and Constant Contact 
• Survey Monkey
• Google analytics
• Knowledge of SEO and web traffic metrics
• Project Management:
• Manage project details and ensure timeliness of deliverables 
• Ability to plan and manage multiple programs and projects simultaneously
• Disciplined, deadline-driven and detail oriented
• Familiarity with print and digital production processes

Background & Education

Any combination of education and experience that would provide the required knowledge and skills would be qualifying. A typical way to obtain the required knowledge and skills would be:

• A bachelor’s degree, ideally in a related field such as communications and communications.
• Two to five years of experience in communications, marketing and social and digital media content production.
• Completion of a background check to the satisfaction of NABC.

Salary & Benefits

Salary: $65,000 – $80,000 Annually, DOE/DOQ

Retirement: After one year of service, retirement funds are deposited on a monthly basis by NABC directly to an accredited retirement fund of the employers choosing at a rate of 7.5% of yearly income. 

Medical/Dental/Vision Insurance: Coverage for employee only.

Vacation: Commensurate with years of service.

Sick Days: 5 days of paid sick time upon start; total 10 days per year after one year of service.

Teleworking Options: This is an in-person role with the opportunity to work a hybrid work schedule.

Paid Holidays: 11 per year.

Location: Folsom, CA

Work Schedule: In-person/Hybrid

How to Apply

Please send your resume to Kristy Babb, director of communications at [email protected].

NABC is an Equal Employment Opportunity Employer.

North American Blueberry Council