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About Emotional Utility Beverages™
We believe feelings can be acquired. We believe humans should have agency over the chemicals that determine how they feel. That’s why we created Emotional Utility Beverages.
EUB beverages boost native nutrients in the brain while adding powerful external ones, to help optimize the chemical messaging that impacts mood and cognition. Emotional Utility Beverages are available in two product lines, “Euphoric” and “Focused” and contain natural and synthetic ingredients such as GABA, Lion’s Mane Mushroom, Alpha GPC, L-Tyrosine, and B-Vitamins, well- known to deliver perceptible mood and mind-boosting benefits.
Summary:
About Emotional Utility Beverage™ is looking for a Social Media Manager and Content Creator with proven experience building brands through social marketing efforts.
The ideal candidate must have tangible experience in organic and paid strategies and must have experience building a community of advocates in a short amount of time leveraging verbal and visual storytelling, social listening, data analysis, and community management.
The Social Media Manager and Content Creator will personify Emotional Utility Beverage’s brand voice and will own strategy, execution, and day-to-day management of all social media accounts.
Responsibilities include:
· Developing a comprehensive organic and paid social media strategy for all platforms including but not limited to TikTok, Instagram, Facebook, YouTube, Snapchat, etc.
· Creating and posting daily social media content including clever social media copywriting / captions, engaging video and static visuals across all platforms.
· Social listening and reporting on trends.
· Engaging with relevant users on social channels including influencers, media, partners, prospects, etc.
· Participating in relevant social conversations to build reputation and gain following.
· Responding to follower questions and comments in real time.
· Measuring and reporting on marketing effectiveness, consumer insights, and competitive trends.
Requirements:
· Ability to capture and create content in the Los Angeles, California area once to twice a week.
· Minimum three (3) years-experience with Social Media Management, Content Development, and Community management.
· Minimum three years-experience with social media copywriting and video content development for various social channels including but not limited to TikTok, Instagram, Facebook, You Tube, and Snapchat.
· Extensive knowledge of creating and managing paid social media strategies and content.
· Experience with data analysis and social media management tools for TikTok, Instagram, Facebook, You Tube and Snapchat.
· Ability to manage micro influencer partnerships.
· Experience with A/B testing and creative optimization.
· Organizational skills (managing content calendar, creative assets, etc.).
· Mobile video editing skills.
· Experience working in fast paced startup environment with an entrepreneurial growth mindset.
· A positive, flexible, self-starting attitude, but also, a highly collaborative attitude conducive to working in a lean organization.
Emotional Utility Beverage