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Coolibar, Inc.

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Employee Mission

SUNTECT mission is to be the best sun protection brand with unmatched value for most demanding users.

Job Summary

As the Brand Manager, you’ll be responsible for understanding the need of most demanding users in different fields and develop the most cost-effective sun-protective clothing to meet the user requirement.

You will develop the brand by promoting it through different marketing channels – websites, social media, events, partnerships. You will grow the sales through different sales channel – eCommerce, Marketplaces, and B2B business channels.

Duties and Responsibilities

Duties and responsibilities include but are not limited to the following:

· Manage brand initiatives, sales practices, and all other customer facing activities.

o Act as primary point person for the Brand, communicating with customers and internal resources to promote the brand and grow sales.

· Work cross-functionally with Finance, IT, and other internal and external resources to ensure smooth operation of the brand, including new development and production planning activities.

  • Manage online platforms including the Amazon storefront, ecommerce website (Magento), social media platforms, and all assets related to the function of those platforms.
  • Assist with creation of photography and marketing assets to be used across platforms
  • Work closely with the Chief Brand Officer to maintain budget expectations and align on brand strategy.
  • Ability to interact with Executive level team members using excellent presentation and negotiation skills.
  • Perform other tasks and duties as assigned

Experience/Skills

  • Experience managing a brand from end-to-end, preferably in the apparel space and with a focus on brand growth and marketing strategy.
  • BS/BA degree or equivalent experience in Marketing, Merchandising, Business, or related field
  • 5+ years eCommerce or related experience
  • Experience in apparel industry and market preferred
  • Experience with designing emails and marketing materials a plus
  • Good communicator, comfortable speaking directly with our customer base
  • Tech-savvy, self-starter, with ability and willingness to learn
  • Resourceful, quick, and agile
  • Diligence and attention to detail

· Ability to effectively prioritize work in a fast-paced environment

Technical Requirements

  • Experience with Adobe Creative Suite required
  • Experience with SAP B1, Magento, Seller Central a plus

Coolibar, Inc.

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