Caracole Home

SOCIAL & DIGITAL COORDINATOR

As the leading brand within the home furnishings landscape, we seek a talented individual to assist with our digital marketing initiatives, with a primary focus on social media to increase our brand awareness, social community, and sales efforts. Candidate should be a self-starter with the ability to follow directions, meet deadlines and thrive within a fast-paced, creative environment. The ideal candidate must have strong organizational and multitasking skills.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Work with the Marketing Director to develop, implement and manage social media strategy to align with key marketing strategies and objectives.
• Execute a results-driven social media strategy.
• Adhere to all brand standards and guidelines.
• Manage the integrated marketing calendar for social channels.
• Monitor social media channels for industry trends.
• Collaborate with the cross-functional marketing, creative and business teams to create brand awareness, engagement, and growth.
• Undertake daily administrative tasks to ensure the organization, functionality, coordination, and distribution of the department’s daily activities.
• Perform day-to-day operations on Caracole’s multiple digital platforms.

REQUIREMENTS

• Proficient in Instagram, Facebook, Pinterest, Twitter, LinkedIn, etc., with adherence to best practices.
• Proficient in business tools on all social media platforms.
• Knowledge of social media management tools (Sprout, Iconosquare, etc.).
• Creative thinker and problem solver.
• Strong written and verbal communication skills.
• Ability to demonstrate a collaborative approach to achieving results while working with internal and external teams
• The ability to meet deadlines in a high-pressure environment
• Possess strong attention to detail with the ability to multi-task and assign priorities
• Highly organized, self-motivated, and a quick learner
• Working knowledge of Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Microsoft Office (PowerPoint, Excel, Word)
• Basic knowledge of video editing software (Adobe PremierePro and FCPX)

2-4 years of social media/marketing experience in retail or consumer brands preferred. Bachelor’s or Associates’s degree in Marketing, Communications, Business, or equivalent.

Caracole Home