TikTok
TikTok’s Future: Reddit Co-Founder Joins Bid to Buy the App
Key Takeaways:
Reddit co-founder Alexis Ohanian is advising Frank McCourt’s bid to buy TikTok’s U.S. operations.
The bid, called Project Liberty, aims to give...
Merchantwise Taps in To UGC and Influencer Marketing
Key takeaways
First Merchantwise Group has acquired The Social CliQ and The Content CliQ to boost its digital marketing services
Second The Group now...
How To Build Your Own Influencer Community
Key Takeaways
Brands can build their own group of influencers that work together.
These communities help drive organic promotion without heavy ad spend.
Clear...
TikTok Creates Today’s Music Trends
Key Takeaways:
1. Eighty-four percent of songs go viral on TikTok before or during their debut on the charts.
2. Artists see noticeable weekly streaming growth...
Later Acquires Mavely to Boost Creator Marketing Data
Key Takeaways:
- Later has acquired Mavely for 250 million dollars.
- The merger adds 120000 creators to the Later network.
- The new platform connects every...
