Key Takeaways:
- Poppi Soda faced backlash for their “Soda Thoughts” campaign.
- Critics suggested Poppi’s campaign resources could have been better spent.
- Counter claims were...
Key Takeaways:
- Following the TikTok ban in the U.S., creators are transferring their content to Instagram Reels and YouTube Shorts.
- Instagram Reels saw a...
Instagram is more than just a social media platform; it’s a billion-dollar marketplace where fame meets fortune. With over 1.4 billion monthly users, Instagram...
Black Friday is not just a shopping event; it is a significant opportunity for brands to leverage influencer marketing to boost their sales and visibility.
