Key Takeaways:
Women's college basketball viewership hits record highs.
Female athletes land more sponsorships but get less engagement than males.
Sponsorship earnings show a...
Key Takeaways:
Sprout Social rebranded its influencer marketing platform to focus on authentic creator partnerships.
The platform helps brands find and work with influencers...
Key Takeaways:
Out2Win raises $1.3 million in seed funding to expand its AI-powered athlete marketing platform.
The platform tracks over 250,000 college athletes and...
Key Takeaways:
OpusClip secures $20 million in funding, valued at $215 million.
Introduces OpusSearch to help creators monetize videos.
Boasts 10 million users and...