BET announces several new shows to the #1 network for African-American audiences.
Ashton Kutcher’s celebrity prank show is returning to TV but, this time it is headed to the Black Entertainment Television network. BET announced Thursday that it’s reviving MTV prank show ‘Punk’d’ as one of its seven new shows.
According to reports, BET will “tailor” the show for the BET audience and would include a behind-the-scenes look at how the celebrity pranks are created and carried out.
In addition to a new ‘Punk’d’ TV series, BET announces a new sitcom for Brandy (The Game) and a singing competition series hosted and executive produced by Destiny’s Child singer Kelly Rowland. In addition, BET plans on creating several docuseries about the music industry as well as a news special on Muhammad Ali, Hurricane Katrina, and the 20th-year anniversary of O.J. Simpson’s murder acquittal.
“Black consumers experience BET Networks differently than any other network because of our 35 years of history, tremendous experience and insights. We continue to give our viewers what they want — high-quality content that respects, reflects and elevates them.” said BET Networks chairman and CEO Debra Lee. “With more hours of original programming than ever before, our new shows coupled with our returning hits like Being Mary Jane and Nellyville make our original slate stronger than ever.”
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