Key Takeaways
- AUD $8,800 flat fee for a single shoot day (plus super)
- Casting plus-size women (sizes 16+) aged 30–50 and mature men (size XXL) aged 45–55
- Handled by Wayward Creative Casting, specialists in uplifting, inclusive ads
- Filming mid-July 2025 in Sydney; one potential ADR follow-up paid at AUD $1,000
- Application is 100% online via Project Casting—link below
- Campaign celebrates confidence, real bodies, healthy lifestyle journeys
- Top audition tip: let your natural charisma shine—authentic energy beats acting awards
What Is the Weight-Loss Campaign About?
This feel-good commercial spotlights everyday Australians embracing healthier lifestyles. The creative brief focuses on body positivity and authentic transformation—no fad diets, guilt trips, or unrealistic before-and-after tropes. Instead, the ad will feature real people who radiate self-confidence, humor, and relatability, inspiring viewers to celebrate their own wellness journeys.
Expect a bright, optimistic tone: think morning walks along Darling Harbour, high-five moments after a group workout, and kitchen scenes where wholesome meals are prepped with genuine joy. Your role is to embody this vibe on camera and remind audiences that health is as much about mindset as it is about numbers.
Who Is in the Cast?
| Role | Size / Age | What Producers Want |
|---|---|---|
| Role A | Women, size 16+, 30–40 | Vibrant personalities ready to share relatable daily habits |
| Role B | Women, size 16+, 40–50 | Confident, nurturing energy; maybe the group’s motivator |
| Role C | Men, size XXL, 45–55 | Warm, approachable, with a dash of dad-joke charm |
No prior on-camera credits? No problem. The production team is far more interested in real smiles, natural chemistry, and a willingness to follow direction than professional acting résumés. All ethnic backgrounds are encouraged to apply.
Who Is Handling Casting?
The project is led by Wayward Creative Casting, a Sydney-based agency lauded for championing diversity and inclusive storytelling in Australian advertising. Their credits range from nationwide health initiatives to quirky lifestyle spots, and they pride themselves on clear communication, quick callbacks, and a talent-first approach—perfect for both newcomers and seasoned performers.
How Does the Casting Process Work?
- Prepare your submission
- Two recent photos: a smiling head-and-shoulders shot and a natural full-length image (no heavy filters).
- A brief note (2–3 sentences) about your lifestyle journey or why wellness matters to you.
- Apply online via Project Casting
- Log in or create your free profile.
- Select the listing and click “Apply Now.”
- Await callback instructions
- Short-listed talent will receive an email request for either a 60-second self-tape or a quick Zoom chat.
- The self-tape prompt is simple: introduce yourself, share one healthy habit, and flash your best camera-ready grin.
- Contract & wardrobe
- If booked, you’ll sign a standard Australian commercials agreement covering usage, your AUD $8,800 fee, and superannuation.
- Wardrobe is provided, but expect a casual athleisure look—think bright tees and comfortable sneakers.
- Shoot day
- Filming spans one full day (up to 10 hours, including breaks).
- Expect a welcoming set with professional glam, on-site catering, and plenty of hydration stations.
- A brief ADR session may be scheduled later; if so, you’ll earn an additional AUD $1,000.
Where Is It Filmed?
All principal photography takes place in Sydney, using lifestyle locations that echo real-world routines: parks, kitchens, and airy studio interiors. Transportation stipends aren’t provided, so ensure you can self-report to set (inner-city suburbs or nearby public-transport hubs).
When Does Filming Start?
Production is locked for mid-July 2025. Exact shoot dates fall within 15–20 July, with ADR (if needed) arranged before the end of July. Remaining flexible during that window will significantly boost your chances of landing the role.
Where Can You Find Casting Calls and Auditions?
Everything you need lives on Project Casting:
👉 Apply Now – AUD $8,800 Weight-Loss Campaign, Sydney
Upload your photos, complete the short form, and keep an eye on your email (and spam folder) for next-step instructions. Applications close once roles are filled—so don’t wait.
Best Audition Tips for Landing the Role
- Lead with authenticity
Share a genuine anecdote about your health journey—directors love honest emotion. - Keep your setup simple
For self-tapes, film in natural light against a clean background. A smartphone on a tripod works fine. - Smile with your eyes
This campaign sells optimism. Positive energy reads instantly on camera. - Stay open to direction
Practice repeating lines with varied tone or pacing—you may do multiple takes on set. - Dress comfortably
Wear solid-color tops and neat activewear that flatter your shape without distracting logos. - Mind the basics
Hydrate, rest well the night before callbacks, and arrive on-time—punctuality signals professionalism.
Industry Insight: Why Body-Positive Ads Are Booming
Australian consumers increasingly demand authentic representation. A 2025 Nielsen study showed that 78% of viewers are more likely to trust brands featuring diverse body types. Consequently, advertisers now invest in campaigns that celebrate confidence over perfection—creating well-paid opportunities for talent outside traditional model sizes. Jumping into this trend can position you for future bookings as the industry continues its inclusivity push.
Ready to step into the spotlight and inspire millions? Submit your application today and let your natural charisma earn you an AUD $8,800 payday—plus bragging rights that you helped redefine on-screen wellness.
How to apply?
Join Project Casting to access jobs you can apply to right now.
Related: How to Find Acting Auditions and Casting Calls
More Project Casting Casting Calls & Acting Auditions:
How to Get Cast in Netflix’s ‘Cobra Kai’ Season 6
Netflix’s Cobra Kai season 6 is now casting and hiring in Atlanta, Georgia. Join Project Casting to access jobs you can apply for right now! Casting…
Want to be Content Creators? Here are some tips for you
Miami Swim Week Influencers in Miami, FL. Casting directors are now casting actors, models, and talent to work on scenes filming in Miami, FL. Producers are…
How to Get Cast in Netflix’s ‘Wednesday’ Season 2
Learn how to get cast in Netflix’s ‘Wednesday’ Season 2. About Netflix’s ‘Wednesday’ In the ever-evolving landscape of television, “Wednesday” stands out as a refreshingly dark…
