Merchantwise Taps in To UGC and Influencer Marketing
Key takeaways
First Merchantwise Group has acquired The Social CliQ and The Content CliQ to boost its digital marketing services
Second The Group now...
How To Build Your Own Influencer Community
Key Takeaways
Brands can build their own group of influencers that work together.
These communities help drive organic promotion without heavy ad spend.
Clear...
TikTok Creates Today’s Music Trends
Key Takeaways:
1. Eighty-four percent of songs go viral on TikTok before or during their debut on the charts.
2. Artists see noticeable weekly streaming growth...
Uscreen Grows with a 150M Funding Boost
Key Takeaways
1. Uscreen secured 150M funding from PSG Equity.
2. The company now has a majority stake by PSG Equity.
3. Uscreen helps creators build their...
Video Podcasts Are Growing Rapidly
Key Takeaways:
1 Video podcasts are growing rapidly in the United States.
2 YouTube and Spotify stand out as main drivers.
3 Younger audiences, especially Generation Z,...
Later Acquires Mavely to Boost Creator Marketing Data
Key Takeaways:
- Later has acquired Mavely for 250 million dollars.
- The merger adds 120000 creators to the Later network.
- The new platform connects every...
D Billions: Revolutionizing Children’s Content with High-Energy Fun
Key Takeaways:
D Billions rejects the idea that kids need slow content, creating dynamic, fast-paced media instead.
Their success includes 60 million subscribers and 61 billion...
Robert Downey Jr. Inches Closer to Remaking Hitchcock’s “Vertigo” – Is This a Recipe for Disaster?
Key Takeaways:
Robert Downey Jr. is backing a remake of Alfred Hitchcock’s Vertigo, widely regarded as one of the greatest films ever made.
Paramount has...
Darth Vader Nightmares: Osgood Perkins’ Chilling Pitch for Star Wars
Key Takeaways:
Osgood Perkins proposes a Star Wars horror anthology about Darth Vader's nightmares.
The film would be R-rated, featuring 5-6 short stories in...
India’s Influencer Revolution: How #LambaChalega Set a Guinness World Record
Record-Breaking Campaign
India just saw something super cool happen in the world of marketing. A big company called GroupM teamed up with TotalEnergies to make...
‘Batman 2’ Delays: Pattinson Voices Frustration
Key Takeaways:
The Batman 2 has been delayed once again, shifting from October 2026 to October 2027.
The script is still in the works, with...
Oscars Ratings Slide Again, Sparking Concern
Key Takeaways:
Oscars viewership drops 7% this year, hitting 18.1 million viewers.
Historical comparison shows a significant decline from 44 million in 2014.
Cultural...
YouTube Dominates Kids’ Screen Time in the US
YouTube is still the top choice for kids in the US when it comes to watching videos. A new report from Precise TV shows...
Tala Activewear Opens First Store on London’s Carnaby Street
Key Takeaways:
Tala, a popular activewear brand, is opening its first standalone store on London’s Carnaby Street this spring.
The 2,000-square-foot store will offer...
Unwell Network Drops Alix Earle’s Podcast Amid Expansion Plans
Key Takeaways:
Unwell Network ends partnership with Alix Earle’s Hot Mess podcast.
SiriusXM stops selling ads for the show, and all rights go back to Earle.
...
John Gaeta’s escape.ai: A New Way to Enjoy Movies and Support Creators
Key Takeaways:
escape.ai is a new platform for experimental storytelling and tech-powered filmmaking.
It’s led by John Gaeta, the visual effects designer behind The Matrix.
...
Wilhelmina Swim Search 2025: Your Chance to Shine in the Modeling Industry
Takeaways
Wilhelmina Swim Search 2025 is an open casting call for aspiring and professional models.
Models have the opportunity to be scouted for Miami Swim Week...
Why Creators Are So Important Right Now
Key Takeaways:
Creators are boosting engagement on social media platforms like Instagram and TikTok.
Brands are seeing big gains by partnering with creators who...
TikTok Launches STEM Feed in Africa to Boost Learning
Key Takeaways:
TikTok rolls out STEM feed in over 20 Sub-Saharan African countries.
Features expert content with subtitles and strict safety checks.
Over 15...
Lars Von Trier’s New Film ‘After’ Sets Summer Shoot Dates Amid Health Battles
Key Takeaways:
Lars Von Trier is directing a new film titled After, set to shoot this summer.
The film explores themes of death and life...