Key Takeaways:
- BAPE and KidSuper just launched an amazing new collection at Paris Fashion Week.
- Twitch star Kai Cenat and RayAsianBoy are the faces of the campaign.
- The collection remakes classic BAPE designs with KidSuper’s unique style.
- BAPE Collective is a new platform for creative collaborations.
- The collection includes cool shoes, clothes, and even graphic novel boxes.
- This is a big moment for KidSuper’s founder, Colm Dillane, who used to make bootleg BAPE shirts in high school.
Paris Fashion Week just got a whole lot cooler! BAPE and KidSuper just dropped their super hyped collaboration, and it’s everything fans were hoping for and more. This isn’t just a collaboration—it’s a full-on creative explosion that brings together gaming, streetwear, and art in a way that feels totally fresh. Here’s the scoop on this epic team-up.
What Makes This Collaboration Special?
Let’s start with the stars of the campaign. Kai Cenat, a massive name on Twitch, and RayAsianBoy, another content creator, are fronting the campaign. Kai has been a huge deal on Twitch, topping the viewership charts in 2024. BAPE’s CEO, Mahmoud El Salahy, said, “Kai represents the next wave—someone challenging norms authentically. He embodies our rebellious spirit.” So, it’s no surprise he’s leading this campaign.
Then there’s KidSuper’s founder, Colm Dillane, who’s living out a dream. He used to sell T-shirts to BAPE fans in high school and even made bootleg BAPE shirts in his friend’s basement. Fast forward 15 years, and now he’s collaborating with one of the brands he’s always admired. That’s some serious full-circle stuff!
The Collection: A Creative Remake of Classics
The collection is all about taking BAPE’s classic designs and flipping them with KidSuper’s artistry. One of the standout features is the SUPER CAMO pattern. It takes BAPE’s famous ABC Camo and adds trippy, psychedelic faces, which is super KidSuper. Another cool update is the Shark Hoodie, which now has an upside-down, grinning mouth instead of the usual design. It’s eerie but in a fun way.
The collection isn’t just about clothes. There’s also the reimagined BAPE STA sneakers, which now have Sashiko design elements. If you’re into outerwear, tops, pants, or accessories, there’s something for everyone in this drop. And the packaging? It’s straight-up collectible. The sneaker boxes are designed to look like graphic novels. How cool is that?
Beyond Just a Collaboration: The BAPE Collective
This isn’t just another collab where two brands slap their logos together. BAPE is introducing something bigger—the BAPE Collective. As El Salahy explained, “We’re calling it co-creation because it’s more than two logos on a garment. It’s a journey – learning, making mistakes, and creating something new while respecting heritage.” This platform is all about diving deep into creative collaborations and pushing boundaries.
More Cool Stuff in the Collection
There’s also a neat tie-in with a Brooklyn jewelry brand called Fluorescent Treasures & Co. They created some custom pendants just for this campaign. It’s little touches like these that make the collection feel extra special and thought-out.
What This Means for Fashion and Gaming
This collaboration is a big deal for more than one reason. It’s a perfect mix of gaming culture, streetwear, and art. Kai Cenat’s involvement shows how much influence Twitch and gaming have on fashion these days. It’s also a sign that brands are paying attention to what younger audiences love.
For BAPE, this is a smart move to stay relevant and fresh. By teaming up with KidSuper and bringing in personalities like Kai Cenat, they’re reaching a much younger, trendier audience. It’s all about blending the old-school cool of BAPE with the edgy vibes of KidSuper and the gaming world.
Final Thoughts
So, what do we have here? A collection that’s all about blending the past with the present, mixing fashion with gaming, and creating something totally unique. The BAPE and KidSuper collaboration is more than just clothes—it’s a statement. It’s about rebellious spirit, creativity, and collaboration done right. If you’re into streetwear or just love fresh designs, this is something you’ll want to check out.
It’s also a reminder that anything is possible if you work hard and stay true to your vision. Colm Dillane went from making bootleg shirts to collaborating with BAPE. That’s the ultimate glow-up and a story worth celebrating. So, what are you waiting for? Dive into this collection and see what all the hype is about!