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Position Overview:

We are looking for a Marketing Manager for our client in the financial services industry you will play a pivotal role in shaping our brand’s image and increasing our market presence. You will be responsible for developing and executing marketing strategies, creating engaging content, and managing our social media channels. Your creativity, strategic thinking, and marketing expertise will be essential in driving the growth and success of the company.

Key Responsibilities:

  1. Marketing Strategy: Develop and implement comprehensive marketing strategies that align with the company’s objectives and target audience.
  2. Content Creation: Create high-quality, compelling content for various marketing channels, including blog posts, website content, email campaigns, and more.
  3. Social Media Management: Manage and grow our social media presence across platforms (e.g., Facebook, Twitter, Instagram, LinkedIn), creating engaging and shareable content.
  4. Brand Management: Ensure consistent brand messaging and identity across all marketing materials and platforms.
  5. Digital Advertising: Plan and execute digital advertising campaigns, including PPC, display ads, and social media ads, to drive traffic and conversions.
  6. Market Research: Stay up-to-date with industry trends and conduct market research to identify opportunities for growth.
  7. Analytics and Reporting: Monitor and analyze marketing performance metrics, using data-driven insights to refine strategies and optimize campaigns.
  8. Team Leadership: Lead and collaborate with cross-functional teams, including designers, writers, and other marketing professionals.
  9. Budget Management: Manage the marketing budget effectively, ensuring a strong return on investment.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
  • Proven experience (4+ years) in marketing roles with a strong focus on content creation, social media management, and strategy.
  • Exceptional written and verbal communication skills.
  • Proficiency in marketing tools and platforms, including SEO, email marketing, social media management tools, and analytics software.
  • Strong leadership and teamwork abilities.
  • Creative thinking and problem-solving skills.
  • Ability to adapt to a fast-paced environment and manage multiple projects simultaneously.
  • Demonstrated track record of achieving marketing goals and driving business growth.

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