AdTheorent

AdTheorent is seeking a motivated sales professional to bring to market our recently launched Self-Service platform.

We are looking for someone who is a master at building key relationships and setting sales strategy while bringing a problem solving and true consultative approach.

Responsibilities:

• Present and evangelize the AdTheorent platform and value proposition to agencies and brands.

• Schedule and conduct meetings with agency and brand decision makers who are in market for innovative DSP solutions.

• Communicate the Value of the AdTheorent self-service platform by walking through detailed demos of solution.

• Set sales strategy and achieve quarterly / annual goals.

• Experience selling SaaS solutions in the digital ad space

• Understand competitive landscape

• Provide real-time feedback to product teams

• Collaborate with onboarding and account management teams

Qualifications:

• 5+ years digital media & SaaS experience, highly familiar with the DSP and programmatic space as well as ad agency ecosystem

• Experience in a client facing presentations and enterprise sales

• Solution-oriented with the ability to evaluate problems and to drive successful outcomes

• Excellent presentation and communication abilities including being able to communicate complicated technical concepts and features to non-technical audiences

• Well organized with a proven ability to multitask on large number of unrelated tasks at a single time

• Must be self-motivated with an entrepreneurial attitude and able to take the initiative to get the job done

• Demonstrated ability to partner with product and other teams to drive results

• Strong negotiation, influencing skills and an ability to persuade at all levels of an organization

Benefits

Compensation range: $95-150K base BOE + commission. We offer full health coverage, generous PTO, an award-winning office culture!

The base range provided is AdTheorent’s current assessment for this role. The confirmed salary will be commensurate with experience, education, skills, and other factors. This is subject to change, but will be no less than the minimum stated. We encourage all to apply, as applicants will be assessed on an individual basis. Job title and base salary will depend on qualifications and experience.

We are an Equal Opportunity Employer and seek to foster community, inclusion and diversity within the organization. We encourage all qualified candidates, regardless of racial, religious, sexual or gender identity, to apply.

AdTheorent

The Partnerships Manager, Data will be the go-to expert in the data landscape and will consult with internal teams on data onboarding, platform integrations, testing framework, audience activation and audience insights. This highly motivated, detail-oriented individual should have experience working within one or more DMPs, extensive experience leveraging 3P audiences and the ability to translate audience strategies into higher level business needs. We are seeking someone with true desire to drive innovation and thought leadership through the use of data (internal solutions, 1P data, 3P data etc.)

Responsibilities

• Support AdTheorent Data Solutions: AT Health https://adtheorenthealth.com/ and AT Predictive Audiences: https://adtheorent.com/solutions
• Manage day-to-day data provider relationships – understand core value prop and competitive differentiation
• Work on proposals for data solutions and execution on platform across multiple clients in various verticals (pharma, CPG, entertainment, retail etc.)
• Manage DMP segment intake process and platform permissions; facilitate onboarding of online and offline client data
• Work with AT’s Product and Tech teams on the implementation of any technical integrations for data providers / broader data licensing; UAT platform audience features and provide feedback and recommendations
• Responsible for the ongoing management, development, and growth of data/DMP partnerships post integration; maintain master taxonomy and rates across all partners
• Analyze and identify key insights and use those to drive internal knowledge sharing with cross functional teams; proactively identify opportunities to enhance audience/3P data effectiveness
• Communicate with data partners regarding platform updates, changes or limitations
• Provide thought leadership around partner selection – pros, cons and guidance on usage
• Work with Sales & Strategy on new/ ongoing client opportunities
• Share best practices and POVs with Partnerships Team, Sales, Yield, Product and Analytics teams
• Proactively seek opportunities to operationalize workflow and develop readily available segments/bundles to ease speed to market

Requirements

• 3-4 years’ experience in the digital advertising industry, with some experience working directly within a DMP or data platform
• Must have a deep understanding of audience curation, types of audiences, DMP integrations and how this all fits into a marketing strategy
• Extremely organized, with strong attention to detail. Ability to track projects across multiple clients at once and ensure longer term projects are managed successfully from start to finish
• Must have a “doer’s” mentality to deliver on departmental and company-wide goals
• Excellent oral and written communication, negotiation and presentation skills
• Experience working with a few of the following partners preferred: Krux/Salesforce, Adobe, Oracle/Bluekai, ComScore, Neustar, Pushspring, MedData, NCS, Acxiom, Factual, Ibotta, Liveramp, M1, Throtle, Lotame (or other relevant providers)
• Ability to work with people at all levels both internally and with external partners
• Strong Excel skills and analytically minded
• Bachelor’s Degree required
• SQL knowledge a plus

Benefits

Compensation range: $70-90K base + 20% bonus potential. We offer full health coverage, generous PTO, an award-winning office culture!

The base range provided is AdTheorent’s current assessment for this role. The confirmed salary will be commensurate with experience, education, skills, and other factors. This is subject to change, but will be no less than the minimum stated. We encourage all to apply, as applicants will be assessed on an individual basis.

We are an Equal Opportunity Employer and seek to foster community, inclusion and diversity within the organization. We encourage all qualified candidates, regardless of racial, religious, sexual or gender identity, to apply.

AdTheorent

The Partnerships Associate Director/Director, Data will lead the Data discipline of the Partnerships team. This person will be the go-to expert for all in-house data offerings (including AT Health https://adtheorenthealth.com/ and AT Predictive Audiences: https://adtheorent.com/solutions).

This person will work with the members of the Data team and multiple cross functional departments (including Product Marketing, Product/Tech, Strategy and more) on advancing and further developing our audience offerings. This person will manage relationships with external partners and work with internal teams on data onboarding, platform integrations, testing framework, audience activation and audience insights.

This highly motivated, detail-oriented individual should have prior people management experience, have worked within one or more DMPs, have extensive knowledge of 1P/3P audiences and the ability to translate audience strategies into higher level business needs. We are seeking someone with true desire to drive innovation and thought leadership at AdTheorent through the use of data. This role will report to the SVP of Partnerships.

Responsibilities

• Identify, commercialize, and maintain new data products and partnerships for our business to execute on
• Manage day-to-day data provider relationships – understand core value prop and competitive differentiation
• Work hand-in-hand with Product team on development / advancement of data solutions and on the implementation of any technical integrations for data providers
• Work with go-to-market teams to evangelize, educate and grow the use of partner offerings across multiple clients in various verticals (pharma, CPG, entertainment, retail etc.)
• Facilitate communication internally and externally related to partnerships (demands, strategies, roadmaps, operational requirements, etc.)
• Manage 2-4 members of the Data Partnerships team; foster team collaboration and drive the day-to-day work and bigger picture strategy with the team
• Maintain regular communication with management team members and with partners to report on status and future opportunities
• Responsible for the ongoing management, development, and growth of data/DMP partnerships post-integration; maintain master taxonomy and rates across all partners and support broader licensing agreements to power internal solutions
• Analyze and identify key insights and use those to drive internal knowledge sharing with cross functional teams; proactively identify opportunities to enhance audience effectiveness
• Work with Sales & Strategy on new client opportunities and ensure overarching data strategy ties in with business objectives for client and AdTheorent and forecast data segment usage and scale
• Share best practices and POVs with Sales, Yield, Product and Analytics teams
• Proactively seek opportunities to operationalize workflow and develop readily available segments/bundles to ease speed to market

Requirements

• 6-8 years’ experience working in the ad tech /advertising industry, with a focus on data
• Prior people and team management experience
• Experience with contracts and vendor negotiations
• Experience working within the ad tech landscape & with data companies
• Proven communication, questioning, and demonstrated leadership skills
• Comfortable working in a fast-paced, dynamic environment
• Ability to build an excellent rapport with internal and external stakeholders; strong teamwork is a must
• Must have a deep understanding of audience curation, types of audiences, DMP integrations and how this all fits into a marketing strategy
• Extremely organized, with strong attention to detail
• Must have a “doer’s” mentality to deliver on departmental and company-wide goals
• Must be able to see the big picture and be able to rally others (direct reports and other departments) behind that picture
• Excellent oral and written communication, negotiation and presentation skills
• Ability to work with people at all levels both internally and with external partners
• Strong Excel skills and analytically minded
• Bachelor’s Degree required

Benefits

Compensation range: $115 – 145K base + 20% bonus potential. We offer full health coverage, generous PTO, an award-winning office culture!

The base range provided is AdTheorent’s current assessment for this role. The confirmed salary will be commensurate with experience, education, skills, and other factors. This is subject to change, but will be no less than the minimum stated. We encourage all to apply, as applicants will be assessed on an individual basis.

We are an Equal Opportunity Employer and seek to foster community, inclusion and diversity within the organization. We encourage all qualified candidates, regardless of racial, religious, sexual or gender identity, to apply.

AdTheorent