Starts With Us

Starts With Us is a new social impact initiative empowering people to face personal and societal challenges in a more open-minded, constructive, and sustainable way. As a society, we have become more narrow-minded, more judgmental, more unforgiving, and more intolerant of difference. We believe a better world starts with better habits, and we’re combining skill-based exercises with social storytelling to inspire people to practice curiosity, empathy, and courage in their daily lives. We are building out the founding team that will scale the Starts With Us community and movement. If you’re excited to join a passionate team, partner with influential leaders and thinkers, and forge an innovative path to scaling social impact, we want to hear from you.

Starts With Us is incubated by The Lubetzky Family Foundation (LFF). Created by KIND Snacks founder Daniel Lubetzky, LFF is a 501(c)(3) nonprofit organization dedicated to finding creative solutions to society’s greatest challenges. LFF focuses on fostering empathy and critical thinking, supporting the foundations of democracy, and cultivating civil dialogue.

What You’ll Do

Reporting to the CEO, the Executive Producer will oversee creative development and production for video and audio formats from concept to delivery. This senior leader will oversee the creation of a range of high-impact content, from educational exercises and mini-docs to comedic pieces and narrative storytelling, bringing the Starts With Us values of curiosity, empathy, and courage to life in a way that builds our community and movement across platforms. As one of the first hires on this entrepreneurial team, you will be responsible for building and leading a diversely experienced, cross-functional creative development and production capability. From short-form and mid-form video franchises to live streams to podcasts, you will operationalize the team’s ability to efficiently bring multiplatform expressions of the Starts With Us values to life at scale, within the context of an overarching strategic programming calendar. The ideal candidate will be able to move fast, act resourcefully, navigate ambiguity, and build solid relationships across multiple teams in a remote work environment.

To find success in this role, you will:

• Develop and deliver differentiated, high-impact, emotionally engaging creative projects and franchises that advance the Starts With Us mission with audiences at scale
• Work in lock step with the CEO and the rest of the team to ensure creative strategies and initiatives are consistently aligned to and informing evolving priorities and objectives
• Build and lead a high-performing team of internal creatives and external partners to create original video and audio properties, and to support creative/production needs in other parts of the org
• Collaborate with Social and Growth leads to define and internally evangelize a creative plan and programming calendar that aligns to our mission, goals, and audience, and plays out across our owned channels and social channels including Instagram, YouTube, Facebook, Twitch, and leading podcast and live audio platforms
• Own and manage budget, ROI analysis and optimization for all content development programs
• Collaborate closely with Social Media and Growth leads to develop a creative impact playbook for how to best reach and engage target segments and cohorts
• Source and onboard a partner set that creates optionality and capacity for our creatives to execute on the Starts With Us creative strategy
• Define and operationalize processes and the internal toolset that allow for appropriate governance, transparency, and collaborative workflows that support nimbly bringing our creative programs to life
• Attend and execute on-site creative, community, or marketing events as needed in support of Starts With Us initiatives
• Create collateral and internal and external presentations as needed (briefs, decks, one-sheets, recaps, etc.)
• Ensure Starts With Us broadly adopts a radically audience-first mindset, where the full inclusive, totality of our audience across the US is prioritized
• Effectively work with talent including academics, entertainers, journalists and business leaders currently in the SWU network to advance our goals; recruit and develop new talent to serve as the faces and voices of SWU

Requirements

You are

• Passionate about the values and objectives of Starts With Us
• A proven leader, team player, and advocate for equity and inclusion
• Entrepreneurial; accountable for your results and how those are achieved
• Able to operate at two altitudes: strategic and executional
• Resourceful, solutions oriented, and persistent in overcoming and removing obstacles that impact goal achievement
• A left and right brain thinker, marrying a data facility with sharp creative intuition
• A dedicated people manager who enjoys mentorship and team development
• Comfortable giving and receiving feedback
• Someone who operates with kindness, transparency, empathy and integrity
• Plugged into creative and social media trends with an eye for inspirational, impactful creative executions from lo-fi to prestige pieces
• Comfortable in a remote work environment and willing to travel 3-4 times a year for team gatherings

You have

• 10+ years of creative strategy and leadership with deep experience in modern / digital formats; 4+ years managing and operationalizing a successful, cross-functional creative development and production unit
• Successfully reached and retained mass audiences at media and/or technology companies
• A portfolio of creative work that demonstrates depth and breadth of experience and consistently thoughtful, engaging, audience-first, best-in-class work
• Responsibly and effectively managed meaningful budgets with a bias towards efficiency, iteration, scalability and lean operating models
• An experienced agency and partner manager with a strong network of contacts
• Excellent written, verbal and presentational communication
• Strong emotional intelligence that allows you to engage with diverse audiences, understand and meet needs, and build trusting relationships with team members

Benefits

What LFF offers:

• Competitive compensation
• Flexible Paid Time Off and remote work policy
• Excellent health, dental & vision insurance, with options to fit yours & your family’s needs
• Casual office dress code
• A dynamic, ambitious, fun and kind work environment
• A charitable gift matching program
• The opportunity and responsibility to build initiatives to bridge divides in our country

EEO

At Lubetzky Family Foundation we are committed to an inclusive workplace where diversity in all its forms is championed. Lubetzky Family Foundation is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.
Starts With Us