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Launched nearly 15 years ago, Foundry Commercial was created to be a different kind of real estate company. Our motto – “It’s Personal” – rings true in everything we do… we value authentic human experiences. At Foundry Commercial, there is a strong sense of community. From wellness fairs to ugly Christmas sweater parties to company fundraisers, Foundry associates lean in to support one other and the causes that are important to us. We bring a sense of teamwork, collegiality, and diversity to all that we do. At the heart of it all is trust and respect. These two things drive everything else. We have built a place where people truly know each other, celebrate together, learn together, and live life alongside each other.
In 2023, hellojenny – a commercial real estate social media & content creation company – joined the Foundry family as a wholly owned subsidiary. hellojenny was built specifically for commercial real estate and the target audiences for retail, multi-family, office and many other product types. The company leverages social media to support and align with leasing initiatives, on-property events, and tenant retention. This person hired for the Creative Director role will work with the Hello Jenny team members who recently joined Foundry Commercial.
At Foundry, we serve our clients best by attracting and unleashing the most talented and courageous professionals in industry, all while having fun and building a lasting impact on the broader community. Don’t just take our word for it. The best way to experience our culture is to immerse yourself in it. But be prepared – it’s contagious!
This position is hiring in Nashville OR Orlando.
Position Description:
- Collaborate with client to fully understand client’s assets and portfolios, to effectively build strategy and achieve their unique goals
- Generate, edit, publish and share engaging content as needed (e.g. original text, photos, videos and news)
- Work with Social Media Managers to execute a cohesive, creative strategy across a client’s assets/portfolio on all digital channels including Instagram, Facebook and LinkedIn
- Review engagement, audience analytics, and other key metrics on a weekly/monthly basis
- Set social media goals and objectives aligned with asset/portfolio goals
- Perform research on current benchmark trends and audience preferences
- Lead client communications, responding to queries in a timely manner
- Review the work of Social Media Managers and provide regular feedback to ensure alignment
- Collaborate with other team members in the coordination and direction of property and local photo shoots
- Maintain meticulous management of content archives for each client
- Boost posts and monitor/launch paid ad campaigns, working with client to utilize appropriate budgets and objectives
- Other tasks, projects, duties as required
Education and Experience Requested:
- 5 years proven work experience in Marketing, Social Media, or another creative pursuit
- Strong written & verbal communication skills, across internal & external audiences
- Capable of managing team members to a successful result for clients
- Experience overseeing multiple IG handles
- Can easily and quickly plan & design an aesthetic Instagram feed
- Experience with content scheduling programs such as Planoly, Later, Hootsuite, etc.
- A strong understanding of social media marketing trends & strategies
- Excellent copywriting skills
- Attention to detail and deadlines
- Analytical and multitasking skills
- Familiarity with Facebook and Instagram ads and boosted posts
- Ability to thrive in a fast-paced, detail-oriented work environment
- Ability to travel for photoshoots
- Ability to work remotely
Foundry Commercial