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Cornerstone Capital Bank is seeking an experienced Marketing Manager who can bring strategic oversight to marketing initiatives for our growing banking platforms. Success in this job relies on your creative ideas, project management skills, effective communication, attention to detail, and positive attitude.
Essential duties & responsibilities include:
- Develop and execute strategic marketing plans, deploy go-to-market strategies, and oversee the creation and delivery of innovative marketing content
- Collaborate with bank leadership and internal marketing specialists (ie writers, designers) to develop unique marketing assets that effectively communicate the brand and drive revenue. Assets may include, but are not limited to: print collateral, digital media, social media, website design/updates, email campaigns, promotional materials, presentations, print/digital advertising, events, etc.
- Provide conceptual direction to designers on print and digital marketing projects including managing external vendors/agencies and/or internal graphic designers, to ensure high-quality deliverables and cost-effective design solutions
- Content development/writing and/or collaboration with the content team to deliver messaging which resonates with audiences and demonstrates Cornerstone Capital Bank’s unique differentiators
- Project manage all aspects of bank marketing initiatives and effectively communicate projects details/status with internal and external stakeholders
- Conduct research to identify industry trends, customer needs, and competitive landscape, utilizing insights to drive marketing initiatives
- Collaborate with cross-functional teams to align marketing efforts
- Maintain the ability to juggle multiple projects while delivering a strong range of technical and creative solutions
- Responsible for meeting project deadlines and handling quick turn times with a positive attitude
- Monitor and analyze marketing campaign performance, track program analytics, and report on metrics
Qualifications/Requirements:
- 5+ years of experience as a Marketing Manager
- Strong multi-channel marketing skills
- Experience in the banking/financial service industry a plus
- Leadership skills with the ability to motivate and inspire others to achieve targets and deliver high-quality results
- Highly effective communication skills
- Ability to navigate ambiguity and be a proactive self-starter
- Ability to manage multiple complex projects at once
- Exceptional organization skills and attention to detail
- Collaborative team-player mindset and confidence to lead meetings and communicate with company leadership
- Proficiency in PowerPoint and Microsoft Office Programs
- Creative software skills such as Adobe Creative Suite a plus
Who we are:
Our mission is to use and improve on our God-given talents to make a difference to the lives of our employees, customers, shareholders, and the people who provide services to us. We employ more than 1,700 people who are passionately committed to Cornerstone’s Mission, Vision & Core Convictions. Cornerstone has been recognized by Workplace Dynamics as a “Top 100 Workplace,” for the 8th consecutive year.
What we offer:
Because we recognize and reward hard work, we offer a competitive salary & full benefits package.
What To Do Next:
If Cornerstone sounds like the place for you (and if you have the qualifications, drive, and passion to match), we invite you to become a member of our winning team! And remember, once you’re a part of our Cornerstone family, we’ll continue to invest in you as an asset in our company. As many of our team members can tell you, there’s something special about working at Cornerstone. It really feels like home.
***We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law***
Cornerstone Capital Bank