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Job description: Marketing Manager
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Reports to:Â National Accounts Manager
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Summary of duties:
Responsible for undertaking animal health market research, understanding veterinary trends and customer preferences, create marketing strategy and budget, planning and executing campaigns, analyzing ROI and tracking to budget, oversee the creation of marketing materials and content. Needs to be capable of critical thinking and demonstrate an innovative approach to solving problems quickly. Perform all other relevant tasks essential for increasing Clipper’s sales.        Â
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45% Â Â Develop marketing programs with manufactures and distributors
20%Â Â Â Manage Department Staff
15%Â Â Â Develop and maintain all marketing collaterals
15% Â Â Coordinate corporate events (trades shows & sales meetings)
5% Â Â Â Â Maintain company social media and web presence
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Responsibilities:
- Create and implement marketing programs
- Prioritize department work into rolling 30, 60, 90-day timeline
- Build sustainable relationships and partnerships with other key players such as manufacturers, distributors, and vendors
- Communicate information and programs to manufactures and distributors
- Work with sales team to collect field intelligence and voice of customer
- Create marketing materials and content
- Update and monitor company websites and social media accounts
- Develop videos for trainings and social media posts
- Develop an annual strategic marketing calendar
Job Qualifications:
- 5 years management experience
- 2-4 year College degree preferred
- Excellent analytical and communication skills
- Ability to work well in a fast-paced environmentÂ
Clipper Distributing Company, LLC
Position Description: Marketing Coordinator (Programs Specialty)Â
Reports to: Program ManagerÂ
Location: St. Joseph, MO – only 35 minutes north of Kansas City, MOÂ
Job Type: Position qualifies for Clipper’s hybrid work-from-home model after successfully completing the onboarding process – equipment will be providedÂ
Clipper Distributing is a rapidly growing animal health pharmaceutical company that specializes in helping manufacturers launch and market products nationwide. Based in St. Joseph, Mo., Clipper prides itself on being an innovative team that produces big results.Â
Clipper’s Marketing Department is adding a Marketing Coordinator to the team. We’re looking for someone who thrives on execution and making big ideas a reality. Our fast-paced environment gives you the flexibility to work on multiple projects and the freedom to learn and experiment with new digital concepts.Â
If you enjoy contributing to a collaborative team dynamic, this job might be for you.Â
Summary of Responsibilities:Â
- Work collaboratively with team to promote and launch products to target audiencesÂ
- Help build and execute promotional programs to increase sales and customer engagementÂ
- Assist in the creation, development and analysis of various digital assets including social media, email campaigns, video trainings and moreÂ
- Experiment with a variety of digital content in a test-and-learn environmentÂ
- Work on multiple projects at once and help ensure on-time deliveryÂ
- Track and summarize programs for evaluationÂ
- Utilize data to inform decisions and create engagementÂ
- Communicate programs externally to customersÂ
- Aide in planning and coordination for industry trade showsÂ
- Manage company distribution listsÂ
- Other various duties assigned by Program Manager pertaining to the execution of a project or campaignÂ
Qualifications:Â
- Bachelor’s degree in Marketing, Journalism, Public Relations or other related fieldÂ
- -OR- 2 years of professional experience performing marketing/promotional activitiesÂ
- Proficiency with Mac OS and Microsoft OfficeÂ
- Competency with Adobe Creative SuiteÂ
- Ability to take creative ownership of a project with minimal directionÂ
- Ability to thrive in a collaborative, fast-paced environmentÂ
- Excellent verbal and written communicationÂ
- Strong critical thinking and problem-solving skillsÂ
- Well organized with meticulous attention to detail
Benefits:
- Paid personal time off
- 100% paid medical, dental and vision coverage for employees
- Health reimbursement account
- Long- and short-term disability
- 401K match up to 3.5%
- Voluntary life insurance
Clipper Distributing Company, LLC