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Born Social

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Job Description

Born Social is seeking content creators for an exciting Formula 1 event taking place in London. The campaign is looking for passionate and engaging creators who can bring authentic energy and audience engagement to an F1-focused experience.

Casting directors are searching for creators across multiple niches, including dedicated Formula 1 fans, lifestyle creators interested in the F1 scene, and London-based event creators.

Job Responsibilities

  • Create engaging social media content during the F1 event
  • Represent the campaign authentically through lifestyle and event coverage
  • Collaborate with the creative and influencer marketing teams
  • Capture audience-focused content aligned with the event atmosphere
  • Attend the London-based event and participate in campaign activities

Requirements

Creator Types Needed

  • Die-hard Formula 1 fans
  • “F1 flirts” inspired by Drive to Survive
  • “What’s On in London” creators

Additional Requirements

  • Strong social media presence and audience engagement preferred
  • Experience creating lifestyle, sports, or event-based content
  • Comfortable appearing on camera and attending live events
  • Must be available for the London event

Compensation Details

  • Paid creator opportunity
  • Additional campaign details provided upon selection

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