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Ad Campaign Casting Calls and Auditions

Find the latest Ad Campaign Casting Calls and Auditions on Project Casting.

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A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

A rapidly scaling renewable energy start-up is seeking a FULLY REMOTE Marketing Program Manager to join their team! This position will play a key role in driving the success of marketing initiatives by overseeing and managing various marketing programs, campaigns, media channels, and analytics.

Location: Fully Remote

Job Type: 6-month contract to hire

You will receive:

  • Hourly or salaried + PTO (based upon need) compensation, paid weekly.
  • Full benefits, including Health, Vision, Dental, 401K, 401k Match, etc.

Responsibilities:

Program Management:

  • Develop and manage marketing programs, campaigns, and initiatives to drive brand awareness, lead generation, and customer acquisition.
  • Collaborate with cross-functional teams, including creative, content, digital marketing, and sales, to align program objectives, strategies, and execution plans.
  • Establish program timelines, milestones, and deliverables, ensuring on-time and successful program implementation.

Campaign Development and Execution:

  • Develop comprehensive marketing campaigns across various channels, including digital, social media, email, events, and traditional media, to drive brand positioning and achieve marketing objectives.
  • Work closely with the creative team to develop compelling campaign messaging, visuals, and content that resonate with the target audience.
  • Oversee campaign execution, monitor performance, and make data-driven adjustments to optimize campaign effectiveness.

Media Planning and Management:

  • Conduct market research and analysis to identify target audience segments and select appropriate media channels for effective campaign distribution.
  • Manage media planning, budget allocation, and negotiation with media partners to maximize reach, frequency, and ROI.
  • Monitor media performance, analyze campaign metrics, and provide insights and recommendations for future media strategies.

Analytics and Reporting:

  • Develop and implement analytics frameworks and measurement plans to track and report on key marketing metrics, such as campaign performance, website traffic, lead generation, and conversion rates.
  • Analyze data, generate reports, and present actionable insights to stakeholders to optimize marketing programs and improve overall marketing effectiveness.
  • Utilize marketing automation tools, CRM systems, and other analytics platforms to gather data and provide data-driven recommendations for program optimization.

Stakeholder Management:

  • Collaborate with internal stakeholders, including product managers, sales teams, and executives, to understand business goals, gather requirements, and align marketing programs with overall business objectives.
  • Build and maintain relationships with external partners, agencies, and vendors to ensure seamless execution of marketing programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • 6+ years of experience in marketing program management, campaign development, and execution in a B2B or B2C environment.
  • Strong understanding of marketing principles, methodologies, and best practices.
  • Proficient in using marketing analytics tools and platforms to track and measure campaign performance and provide actionable insights.
  • Excellent project management skills with the ability to manage multiple programs, prioritize tasks, and meet deadlines.
  • Strong analytical and problem-solving skills with the ability to leverage data to make informed decisions.

Eliassen Group

$$$

The Marketing team at TSIA is on a mission to innovate how we deliver critical insights that accelerate business success. We are looking for a Marketing Automation Manager to lead our outbound marketing activities. For this role, you’ll be a strategic and quantitative thinker. You should be familiar with developing successful email campaigns. Your goal will be to develop and implement the most profitable nurture streams based on our target markets and personas.

Responsibilities

● Increase engagement and behaviors related to loyalty, using transactional and behavioral data

● Help define the CRM roadmap to achieve retention goals

● Collaborate with our analytics, marketing, and design teams

● Execute automated campaigns to maximize engagement and retention throughout the customer lifecycle

● Produce weekly and monthly campaign results, make recommendations, and implement changes based on key findings

● Manage day-to-day email and SMS programs, email list health, creative templates, email delivery, list management to increase consumer LTV, build lasting relationships, drive engagement, retention, and personalization

● Optimize email and SMS performance through testing strategies, targeted segmentation strategies, and creative enhancements.

● Apply customer segmentation and marketing automation (Marketo/Hubspot) to deliver personalized customer marketing journeys across multiple touch points

● Monitor and evaluate campaign results across all channels to understand the efficacy of strategies and tactics for improving engagement and retention

● Develop a rigorous testing strategy (A/B and multivariate tests) to continually optimize all areas of the programs, including identifying moments to better understand our customer segments and their lifecycle and behaviors across multiple channels

● Develop and implement all multi-channel customer journeys for engagement, retention, growth, and re-activation lifecycle campaigns

Requirements

● 5+ years experience in retention, CRM, email marketing roles within fast paced competitive environments

● Strong experience working in competitive industries for high growth companies

● Extensive experience using Marketo/Hubspot to build and execute complex CRM campaigns with multiple stakeholders

● Strong awareness of user operations (i.e. loyalty programs)

● Address urgency head-on and handle difficult, ambiguous situations with a clear, cool head and an open mind

● Strategic thinker, who can provide thoughtful recommendations and guidance for marketing strategies, new initiatives and help drive operational and automation efficiencies

● Excellent project management skills with an ability to set and achieve goals, meet deadlines, and multitask in a fast-paced environment

● Ability to manage multiple moving pieces, productively work through conflict, with creative problem-solving, time management, organizational, prioritization and decision making skills

● Thoughtful and self-reflective, willingness to learn

● Team-player, hard-working, and resourceful

Benefits

There are many reasons why we think you’ll love being part of the TSIA team (like flexible hybrid or remote work options, a great benefits package, professional development opportunities, and unlimited paid time off, to name a few), but here are three we think you’ll be really excited about:

We’re a growth company. Since TSIA was founded in 2009, we’ve steadily grown year over year, and we continue to see growth as we expand into new markets and add new offerings to our product portfolio. As a privately-owned company, we maintain the advantage of being able to be nimble and dynamic, which empowers employees to make quick decisions, learn from mistakes, and work together as one TSIA team to accomplish our goals.

We work with the biggest and best names in tech. TSIA is the world’s leading research organization dedicated to helping technology companies of all sizes achieve profitable growth and solve their top business challenges. That means when you join the TSIA team, you’ll have the opportunity to work with tech companies from around the globe and interact with some of the top executives in the industry. And with 80% of the Fortune 100 Tech companies as our members, we have a strong foothold in the industry and are making a big impact.

We value our employees and promote from within. At TSIA, we know that the secret to providing the best experience for our members starts with happy employees. Our company culture celebrates diversity, individuality, and growth, providing you with ample opportunities to showcase your strengths with support for further developing your skills. We understand the importance of a healthy work-life balance, and pride ourselves in creating an ideal environment for you to advance your career — come grow with us! To find your role at TSIA, go to www.tsia.com/careers.

Location: SD, CA 92127 (Fully remote, or option to work from San Diego office at our company headquarters or in Los Gatos at our secondary office.)

TSIA

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