Bluesky, a rising social media platform, has reached 25 million users as of early Friday morning. The platform has gained over 10 million users since U.S. Election Day, reflecting steady growth fueled by users seeking alternatives to X, formerly known as Twitter.
According to Bluesky CEO Jay Graber, the platform had 6 million users in late August. This figure grew to nearly 11 million by late October, then 15 million on November 15. Bluesky added another 5 million users in just five days, reaching 20 million by November 19. Growth has slowed slightly in recent weeks, but the platform continues to expand.
Competitors like Meta-owned Threads have adopted some of Bluesky’s features, but Bluesky remains on an upward path, largely due to dissatisfaction with X. Many users have left X citing issues such as bot activity, extreme content, cryptocurrency scams, excessive ads, and the spread of misinformation. Other complaints include the site’s handling of sensitive topics, including racism and transphobia.
Bluesky’s credibility has grown as media organizations, companies, sports teams, and public figures have created accounts on the platform. These additions have helped position Bluesky as a legitimate alternative in the social media landscape.
Initially launched as an invite-only platform in February 2023, Bluesky became fully public in February 2024. Its growth accelerated in the latter half of 2024, driven by the presidential election and increasing dissatisfaction with X. The platform was originally founded in 2019 by then-Twitter CEO Jack Dorsey, who stepped away from the project in 2022.
