Quick Takeaways:
- Johnson & Johnson is casting babies (2 weeks to 12 months) for a national commercial.
- Casting handled by Kesh Casting in New York.
- Pays around $3,000—a top-tier rate for baby talent.
- Submissions open to all ethnicities.
- Apply now on Project Casting → Click Here
What Is the Johnson & Johnson Commercial About?
This upcoming Johnson & Johnson commercial is part of a new national campaign for the iconic health and wellness brand. While the full creative concept hasn’t been publicly released, Johnson & Johnson is known for creating emotional, family-focused content that celebrates the bond between parent and child.
This commercial will likely highlight themes of health, trust, and baby care—making real infant talent an essential part of the shoot.
Who Is in the Cast?
While the baby roles are central to this commercial, the cast will likely feature a range of family members and caregivers to create an authentic, heartwarming story. For this particular casting, your baby could be the star—with a featured role in a nationally broadcast commercial for one of the most trusted brands in the world.
Who Is Handling Casting for the Johnson & Johnson Commercial?
Casting for this project is being managed by Kesh Casting, a reputable casting company based in New York. Kesh Casting is known for booking real people and families in national ad campaigns, including work for major household names.
Their focus on inclusivity, professionalism, and real-world relatability makes them a great agency for first-time parents navigating the entertainment industry.
How Does the Casting Process Work?
Here’s what you need to know to submit your baby for consideration:
✅ Baby Casting Requirements:
- Baby must be at least 2 weeks old and no older than 12 months
- All ethnicities are encouraged to apply
- A parent or legal guardian must be available for communication and to accompany the baby on set
📸 Submission Info:
- Submit one recent photo of your baby (well-lit, clear, and smiling if possible)
- Include parent or guardian’s full name, contact number, and email
- Be ready to provide additional documentation if requested
💵 Compensation:
Pays approximately $3,000 (note: agent or casting commission may apply)
🎯 Ready to apply? Submit via Project Casting:
Johnson & Johnson Baby Commercial Casting Call
Where Is the Commercial Filmed?
The production will take place in New York, which is a central hub for commercial filming with a strong support infrastructure for families on set. You’ll need to be able to travel to the filming location, and parents must remain present during the shoot for legal and safety reasons.
When Does Filming Start?
Filming is expected to begin soon, so casting is moving quickly. Once your baby is selected, shoot dates will be communicated with enough time for preparation. Due to labor laws involving infants, commercial productions are typically well-structured, short in duration, and focused on the baby’s comfort.
Where Can You Find Johnson & Johnson Commercial Casting Calls?
This baby casting call is listed on Project Casting, the go-to job board for entertainment industry opportunities—including commercial, film, and TV auditions.
👉 Apply now via the official Project Casting job post:
Johnson & Johnson Baby Commercial – Apply Here
Project Casting provides trusted, up-to-date casting calls for actors, models, and even baby talent. Whether you’re building your baby’s first portfolio or just dipping your toes into the industry, Project Casting connects you with legit, paid gigs like this one.
Best Tips for Landing a Baby Role in a National Commercial
👼 Choose the Right Photo
Use a recent, high-quality image of your baby—no filters, hats, or heavy props. Natural lighting works best.
💬 Be Responsive
Casting timelines can move fast. Respond quickly to emails or calls to secure your baby’s spot.
🍼 Keep It Calm and Comfortable
If selected, arrive early and bring baby essentials: food, toys, diapers, and anything that helps your child feel relaxed on set.
✅ Know the Rules
Babies involved in commercial shoots may need temporary permits or paperwork depending on the state. Kesh Casting or the production team will guide you if needed.
✨ Trust the Process
Even if your child isn’t cast this time, being on the radar of a trusted agency like Kesh Casting can open doors to future opportunities.
Final Thoughts
This is a rare, high-paying opportunity for parents looking to get their baby into the entertainment world—$3,000 for a single day’s work is one of the most competitive rates in commercial casting.
If your little one has a charming smile and a calm demeanor, this Johnson & Johnson commercial could be the perfect first gig. Not only is it an adorable memory to look back on, but it’s also a legitimate credit in the commercial world.
🎬 Apply now on Project Casting and let your baby’s big break begin!
How to apply?
Join Project Casting to access jobs you can apply to right now.
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