Introduction
Few names in fashion and jewelry carry the cultural weight of Tiffany and Co. With nearly two centuries of craftsmanship, innovation, and luxury design behind it, Tiffany and Co is more than just a jewelry brand—it’s a symbol of timeless elegance and artistic excellence. And now, this iconic brand is casting talent for a new SAG-AFTRA commercial, giving performers a chance to become part of its legendary image.
The Birth of Tiffany and Co
Founded in 1837 by Charles Lewis Tiffany and John B. Young in New York City, Tiffany and Co originally opened as a stationery and fancy goods emporium. Unlike most retailers of the time, the store implemented fixed pricing and required cash-only payments, a progressive move that helped shape modern retail.
By 1853, Charles Tiffany had shifted the company’s focus to jewelry and rebranded it as Tiffany and Co—a move that laid the foundation for what would become a global luxury powerhouse.
Historical Highlights and Brand Milestones
Tiffany and Co quickly set itself apart with innovative designs and high-quality products. The company’s “Blue Book”—its first mail-order catalog—debuted in 1845 and continues to be a tradition. During the Civil War, Tiffany supplied the Union Army with swords and surgical tools, demonstrating its capability beyond luxury.
Perhaps the brand’s most famous asset is the Tiffany Diamond, a 128.54-carat yellow diamond worn by only a few, including Audrey Hepburn and Beyoncé. Tiffany also created the now-iconic six-prong Tiffany Setting, which revolutionized the engagement ring industry.
Expansion and the LVMH Acquisition
Tiffany and Co has steadily grown its global presence with over 300 stores in major cities like New York, Tokyo, Paris, and Melbourne. In 2021, it was acquired by LVMH Moët Hennessy Louis Vuitton in a $15.8 billion deal. This acquisition marked a turning point in the brand’s image, bringing in new leadership and ushering in modern marketing campaigns that appeal to younger, diverse audiences.
Tiffany and Co in Pop Culture and Entertainment
The Tiffany flagship store on Fifth Avenue is a cinematic icon, immortalized in Breakfast at Tiffany’s. Over the years, Tiffany has partnered with global stars like Lady Gaga, Jay-Z, Beyoncé, and Anya Taylor-Joy to define its campaigns.
Tiffany’s influence extends to sports and culture, crafting major trophies such as the Vince Lombardi Trophy for the NFL, the Larry O’Brien Trophy for the NBA, and even the Summoner’s Cup for League of Legends.
Now Casting: Tiffany and Co SAG-AFTRA Commercial
A new high-end commercial for Tiffany and Co is now casting SAG-AFTRA talent for a one-day shoot. This is your opportunity to appear in a prestigious campaign that embodies elegance, sophistication, and global luxury.
Project Details:
- Casting Agency: Baileys Entertainment Group
- Union Status: SAG-AFTRA
- Location: United States
- Talent Needed: Male and female, ages 20–37
- Ethnicity: All ethnicities encouraged to apply
- Compensation: SAG Scale rate
- Availability: Must be available for full shoot day
Job Description:
Talent will represent the Tiffany and Co brand through a polished, professional appearance and presence. The commercial will feature visually elegant scenes highlighting the brand’s timeless aesthetic.
Apply now to be featured in a luxury campaign that will have top-tier industry exposure.
Click here to apply now on Project Casting
Meet the Casting Directors: Baileys Entertainment Group
Baileys Entertainment Group—one of the most respected agencies in Florida—is leading the casting for this Tiffany and Co commercial. Founded in 1990, Baileys has over 30 years of experience booking talent in print, film, commercials, and television.
With a strong presence in markets like New York, Los Angeles, Atlanta, and Orlando, Baileys prides itself on more than just representation. They focus on building lasting relationships, developing talent, and helping performers thrive in the industry.
Baileys is known for recognizing potential beyond the surface, making them the ideal partner for a brand as iconic and artistically driven as Tiffany and Co.
Final Thoughts
Tiffany and Co continues to define what it means to be a modern luxury brand, blending historic craftsmanship with fresh, inclusive storytelling. This casting call isn’t just a job—it’s a chance to be part of a global legacy.
Whether you’re an experienced actor or rising talent, this is your moment to shine in front of one of the most iconic brands in fashion and culture.
Explore this casting and other opportunities today at Project Casting.