Takeaways (Read This First)
- Non-union hair dye commercial casting a Hero Male in Los Angeles, CA (local hire only).
- Target talent: Hispanic male, 35–45, athletic build, dark brown/black slightly longer hair.
- Must be comfortable with a hair transformation moment and temporary grey highlights.
- Pay includes $500 session fee + $5,500 usage fee (guaranteed), with a 20% agency fee noted.
What is this hair dye commercial about?
Based on the details provided, this is a hair dye commercial built around a clear before-and-after transformation. The featured “Hero Male” will be the face of the spot, showcasing visible hair results on camera through styling moments and natural, approachable actions.
This kind of commercial typically prioritizes:
- Camera-ready grooming
- Visible hair texture and color payoff
- A confident, relatable presence that reads well in close-ups
Who is in the cast of this commercial?
The casting notice does not list other cast members. It focuses on booking one primary featured role: Hero Male.
Who is the casting director or company handling this project?
This commercial is handled by Miami Talent Casting.
How does the casting process work for this project?
From the listing, the workflow is usually:
- Apply with current photos and details that prove you match the specs (age range, hair color/length, build).
- Casting/production selects talent who can best show hair results on camera.
- If selected, you’ll receive shoot details and any required prep.
- On shoot day, you’ll:
- Perform simple, natural actions
- Take direction quickly
- Maintain consistency across takes
- Allow on-set hair adjustments, including adding temporary grey highlights
Because it’s a transformation-based commercial, they often need applicants who are flexible and comfortable with hair styling changes.
Where is the commercial filmed?
Los Angeles, California.
The notice specifies Los Angeles local hire only (no travel covered).
When does filming start?
The casting call does not provide shoot dates. It only states the project is casting for a shoot in Los Angeles. Production dates are typically shared after selection.
Where can you find this hair dye commercial casting call and auditions?
You can find the Project Casting job post here (job link):
(If that URL format doesn’t load directly, search Project Casting using the title: “$8,000 Hair Dye Commercial Casting Call for Hero Male Role”.)
Best audition tips for landing the Hero Male role
This is a “hero” commercial booking—details matter. Here’s how to submit like someone who’s ready for close-ups.
1) Submit photos that clearly show your hair (this is the product)
Include:
- A clean front-facing photo in natural light
- A side angle showing length and hairline
- A close-up where your hair color reads as dark brown/black
- A short video slate if you have it (even if not required): simple, friendly, confident
Keep it real—no heavy filters. Casting needs to judge hair quality and length accurately.
2) Highlight “slightly longer hair” and styling flexibility
Since the role needs visible results:
- Avoid super-tight fades right now (unless your top length still reads “slightly longer”)
- Mention if your hair is thick/wavy/straight—anything that helps show transformation
3) Be comfortable with temporary grey highlights
This is a key requirement. In your submission notes, make it easy:
- “Comfortable adding temporary grey highlights for the transformation.”
- If you already have natural greys, mention it (bonus, not required).
4) Bring a confident, approachable commercial vibe
They want “hero energy,” not stage acting:
- Relaxed posture
- Easy smile
- Natural movement
- “Friendly athletic” presence that feels credible
5) Be consistent and directable on set
Commercial shoots are fast and repetitive. The pros stand out because they can:
- Hit marks consistently
- Repeat actions cleanly take after take
- Take direction quickly without getting rattled
Compensation (as provided)
- Hero session fee: $500
- Hero usage fee: $5,500 (guaranteed at booking)
- Agency fee: 20% applies to all rates (as noted)
How to apply?
Join Project Casting to access jobs you can apply to right now.
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