Takeaways
- A national men’s haircare commercial is now casting male talent ages 25–40.
- Talent must have medium to long shaggy hair and be open to receiving an on-set haircut.
- Casting is handled by Miami Talent Casting for a shoot taking place in Atlanta, Georgia.
- Selected talent will earn $1,750 (+20%), with a fitting required before filming.
- Apply through Project Casting using the application link below.
- Includes audition tips to help men look and feel camera-ready.
What Is the Men’s Haircare Commercial About?
This upcoming national men’s haircare commercial highlights modern grooming, personal style, and on-camera transformations. The campaign will feature real men with distinct hair texture and movement, showcasing how the brand’s products enhance confidence and style.
The creative concept centers around authentic grooming moments — from fresh cuts to natural expression — capturing the transformation that comes with a great hairstyle. This project is ideal for men who feel comfortable on camera, enjoy fashion and grooming, and want exposure in a major brand commercial.
Who Is in the Cast of the Men’s Haircare Commercial?
The commercial will feature real male talent, not actors, ensuring a natural and relatable feel. While no celebrity or principal cast has been announced, the campaign focuses on:
- Men with medium to long shaggy hair
- Individuals willing to receive a haircut
- Confident personalities who can showcase style and ease
Commercials like this often highlight diverse looks and personalities, making it a great opportunity for men of all ethnicities.
Who Is the Casting Director for the Men’s Haircare Commercial?
The project is being cast by Miami Talent Casting, a respected agency experienced in national commercial work. They frequently collaborate with major lifestyle, grooming, and beauty brands and are known for:
- Professional communication
- Smooth casting processes
- Attention to detail when booking talent for on-camera transformations
Their involvement ensures a streamlined and professional experience from submission to on-set participation.
How Does the Casting Process Work for the Men’s Haircare Commercial?
The casting process typically includes the following steps:
1. Project Casting Submission
Talent must submit current photos, contact information, and hair details through Project Casting.
2. Selection Review
Casting will evaluate submissions based on hair length, camera presence, and ability to meet the project’s style requirements.
3. Callback or Additional Materials
Some applicants may be asked to submit short video clips that show personality, hair movement, or comfort on camera.
4. Booking & Fitting
Selected talent will be booked and scheduled for a fitting prior to the shoot. Wardrobe, haircut expectations, and final looks will be reviewed.
5. Shoot Day
On set, talent will work with the creative team, receive a haircut, and participate in the commercial scenes.
This is a great opportunity for men looking to expand their commercial portfolio or break into grooming and lifestyle advertising.
Where Is the Men’s Haircare Commercial Filmed?
Filming will take place in Atlanta, Georgia, a major production hub known for its booming commercial and entertainment industries. Talent must be able to work as local hires, as travel is not provided.
When Does Filming for the Men’s Haircare Commercial Start?
The commercial is currently casting, with fittings and filming taking place soon. Because national commercial projects move quickly, early submissions have the best chance of being reviewed and booked.
Where Can You Find Men’s Haircare Casting Calls and Auditions?
You can find and apply for this casting call directly on Project Casting.
Click here to apply now!
Best Audition Tips for Landing a Role in the Men’s Haircare Commercial
1. Submit Clear, Natural Photos
Include pictures showing your current hair length, texture, and style — from the front, side, and back.
2. Highlight Hair Movement
A short video showing your natural hair movement can help casting evaluate your look.
3. Be Comfortable on Camera
Show confidence, ease, and expressive personality. Grooming brands value charisma.
4. Be Willing to Transform
Demonstrate openness to receiving a haircut, and be flexible with styling changes.
5. Keep Your Schedule Open
Commercial shoots are fast-paced; availability increases your booking chances.
6. Respond Quickly
Casting directors often move fast — prompt communication shows professionalism.
7. Maintain Grooming Basics
Even though the commercial includes a haircut, arrive to fittings clean, well-groomed, and camera-ready.
