Quick Takeaways
- $1,700+ payout per child (day rate + usage fee)
- Casting boys & girls, ages 5–17 of all ethnicities and abilities
- One-day shoot at a San Antonio middle school
- The Cast Station leads the audition process for a beloved Texas grocery chain
- Filming late July 2025; local talent only—no travel covered
- Apply now via Project Casting (link below)
- Top audition tip: natural classroom energy beats rehearsed acting
What Is This Grocery Store Commercial About?
Texas’s favorite hometown grocery chain is launching an inclusive, classroom-themed TV spot that highlights its commitment to local schools, healthy lunches, and community spirit. The uplifting ad will feature a vibrant mix of students sharing smiles, chatter, and authentic reactions as they explore a colorful classroom setup filled with fresh-food visuals and friendly mascots. Think wholesome excitement, not over-produced theatrics: the brand wants real kids whose personalities shine through every take.
Who Is in the Cast?
The production seeks boys and girls aged 5–17, representing every culture, ability level, and personality type found in a modern Texas classroom. Whether your child is a budding jokester, the quiet artist, or the energetic athlete, there’s a place for them. No previous on-camera experience is required—just genuine enthusiasm and the ability to follow simple direction.
| Role Group | Age Range | On-Set Vibe |
|---|---|---|
| Early Elementary | 5–7 | Wide-eyed curiosity and big smiles |
| Upper Elementary | 8–10 | Cooperative teamwork, playful energy |
| Middle School | 11–13 | Social chatter, colorful self-expression |
| High School | 14–17 | Confident, inclusive leadership |
Who Handles the Casting?
The Cast Station, a San Antonio-based agency known for kid-friendly commercials and educational campaigns, manages talent selection. Their family-first approach ensures clear communication with parents, quick callbacks, and a safe, supportive set for young performers.
How Does the Casting Process Work?
- Gather Submission Materials
- Two recent photos: one smiling headshot and one full-length snapshot.
- Child’s name, age, height, and parent/guardian contact details.
- Apply Online via Project Casting
Use the official listing (see link below) and complete the brief application form. Upload photos in JPEG or PNG format—no large PDF files. - Callback Notification
Shortlisted kids will be invited to a quick Zoom meet-and-greet or an in-person session at The Cast Station. Expect simple direction like waving to a classmate or reacting to a fun surprise. - Wardrobe & Shoot Confirmation
Booked talent receive a call sheet with wardrobe guidelines (think bright, school-appropriate outfits—no logos). Parents must sign a standard Texas talent release. - Shoot Day
- Call time typically 8 a.m.; wrap by mid-afternoon.
- Parents/guardians must remain on-site.
- Kids rotate through scenes: group desk shots, cafeteria laughter, hallway high-fives.
- Professional crew ensures a fun, educational experience.
- Usage Fee
Children who appear in the final cut receive an additional $1,200 usage payment, boosting total compensation to $1,700+.
Where Is It Filmed?
All scenes shoot in a San Antonio middle school, transformed with vibrant props and grocery-branded decor. Because the production serves local viewers, authenticity is key—expect Texan touches like school-spirit pennants and cafeteria trays stocked with farm-fresh produce.
When Does Filming Start?
Production is locked for late July 2025 (exact date to be confirmed after casting). Keep the last two weeks of July flexible and avoid scheduling summer camps or trips that clash with potential shoot or fitting dates.
Where Can You Find the Casting Call?
Everything you need—including submission portal, deadlines, and updates—lives on Project Casting:
👉 Apply Now – $1,700+ TX Grocery Store Classroom Commercial
Create or log in to your free profile, click “Apply Now,” and upload your child’s photos by the listed deadline.
Best Audition Tips for Landing the Role
- Keep It Real
Encourage your child to use their natural voice and mannerisms. Directors love honest reactions over over-rehearsed lines. - Practice Classroom Behaviors
Simulate simple instructions at home: raise a hand, laugh with a friend, look surprised when the bell rings. - Dress Bright, Not Busy
Solid colors photograph best; avoid distracting graphics that might clash with brand guidelines. - Stay Patient & Positive
Sets involve resets, camera adjustments, and waiting. Pack snacks, water, and quiet activities for downtime. - Communicate Availability
Confirm that your family can self-report to the San Antonio location and stay the full day. Reliability matters to the production schedule. - Smile Through the Takes
Directors may ask for multiple takes. A consistent smile and upbeat attitude make your child memorable.
Industry Insight: Why Brands Love Classroom Commercials
Retailers increasingly spotlight educational settings to build trust with parents and communities. A 2025 U.S. retail study shows ads featuring real students boost brand favorability by 18 % among millennial parents. Landing this booking not only provides on-screen experience but also positions young talent for future back-to-school and family-centric campaigns.
Ready to see your child’s grin light up Texas TV screens—and take home a $1,700+ payday? Apply now, upload those bright photos, and let your kid’s personality shine.
How to apply?
Join Project Casting to access jobs you can apply to right now.
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