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Entertainment NewsUnexpected Underperformance: Borderlands Movie Fails to Woo Audience in Early Runs

Unexpected Underperformance: Borderlands Movie Fails to Woo Audience in Early Runs

Date:

Key Takeaways:

– Blake Lively’s adaptation of Colleen Hoover’s, It Ends With Us, rakes in impressive $7 million in previews, predicted as a potential summer hit.
– Borderlands movie, adapted from a popular video game, fails to captivate audiences, only managing a meager early preview earning of $1.32 million.
– The film’s poor performance extends to rotten ratings from critics and audiences alike, bagging a lowly 7% on Rotten Tomatoes.

Start of Showdown

The summer movie showdown is heating up, with weekend box office results trickling in. Blake Lively’s rendition of Colleen Hoover’s famed book, “It Ends With Us”, is on track to dazzle viewers and critics alike. The movie pulled in a whopping $7 million on its preview night, hinting at a smashing summer hit.

Wobbly Start for Borderlands

On the flip side, the highly anticipated big-budget adaptation of the popular video game series, Borderlands, didn’t share the same fate. As per Deadline – a trusted source for entertainment news – the movie could barely scrape up $1.32 million in box office earnings over its Thursday previews. For Lionsgate, the studio behind the film, this suggests a rough road ahead with weekend earnings likely restricted to the tens of millions – at the very best. Seemingly, this high-stake adventure-packed flick isn’t finding favour with the audience.

Tough Critics and Fewer Stars

Popcorn in hand, we have been chronicling the movie’s up-and-down journey to the big screen here at Project Casting. Despite an army of talent in its ranks, Borderlands’ cinematic debut has been a bumpy ride. The movie’s struggle is reflected in its CinemaScore rating. Deadline reports that the average audience rating for the film has only been a depressing 1 1/2 stars. Add the widely respected critic interface Rotten Tomatoes’ dismal 7% rating to the mix, and Borderlands is struggling to get off the ground.

We Want to Hear from You

While bad reviews are hurting the movie, we are curious to hear your views- especially from those who are fans of the game. Could it be that Borderlands is on the receiving end of an outpour of undeserved hate? Or does it truly deserve to be this year’s black sheep in the realm of film adaptations? We are all ears for your opinions.

Unstoppable Titans

While newfound releases battle at the box office, the combined might of Deadpool and Wolverine is marching towards a trailblazing feat in global screen history. These beloved superheroes are poised to conquer the coveted $1 billion mark at the global box office and the $500 million milestone domestically. Their success story continues to inspire!

In a world where video game adaptations are often hit or miss, Borderlands’ early stumble is disheartening. But who knows? Wind sometimes blows unexpectedly; so it’s too early to write off the game. As the summer reels out, we will continue to keep you updated on all things showbiz! Until then, grab your popcorn and enjoy the show!

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Megan Dianehttps://www.projectcasting.com
Hi, I'm Megan Browne, the Head of Partnerships at Project Casting - a job board for the entertainment industry. As Head of Partnerships, I help businesses find the best talent for their influencer campaigns, photo shoots, and film productions. Creating these partnerships has enabled me to help businesses scale and reach their true potential. I'm excited to continue driving growth by connecting people with projects they're passionate about.

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