Fresh

WHO WE ARE

fresh is a global company headquartered in New York offering a full lifestyle line spanning skincare, lip care, bodycare, and fragrance in over a dozen countries. We’ve created a warm, inspiring environment with world-class benefits that encourages our teams to dream big, because that’s how we got here. Whether developing a breakthrough formula, designing a marketing campaign, or welcoming guests in our shops, you are hand-picked to join us on our journey to make the world more beautiful one heartfelt experience at a time. Because beauty is more than skin deep. And fresh is more than a brand…it’s a feeling.

Here at fresh, we intentionally foster a spirit of belonging. We celebrate our diversity and support every employee to feel welcomed, valued, respected, and heard. By embracing curiosity and collaboration, we recognize that our differences strengthen us.

We are an Education and Events team driven by a passion for all things beauty (especially skincare!). We create education and events materials for North America, keeping our eye on local market trends while always pushing the envelope to be leaders on the sales floor. As a team we are open minded, solution oriented, service driven, and enthusiastic. We work collaboratively with our cross functional and retail partners to deliver best in class materials for our field team and constantly seek feedback from the field to ensure we are meeting and exceeding their needs. The sky is the limit.

Your Impact to the role:

• Partner with Senior Manager to understand strategy, sales objectives, and design and deliver education strategy and curriculum to support North American business objectives and goals directly related to all retailers: Sephora US, Sephora at Kohl’s, Sephora CAD, Sephora MX, Ulta Beauty, Nordstrom, Bluemercury, fresh Shops
• Support in developing education assets for ongoing and seasonal programs. This includes product launch education, in-store consultation tools, how-to’s, video scripts, product soundbites and selling tips, etc.
• Align training content with retailer training initiatives such as Sephora New Store Openings, Nordstrom Stay & Play trainings, Ulta Beauty Daily Micro Training videos, etc.
• Collaborate with Sales & Education field team to ensure alignment of strategies and action on feedback
• Partner with Senior Manager, Education and Events to understand strategy, sales objectives, and develop and deliver event strategy – directive, collateral, samples, etc. to support North America business objectives and goals directly related to all retailers: Sephora US, Sephora CAD, Sephora MX, Ulta Beauty, Nordstrom, fresh Shops
• Support in hosting virtual event moments, including Beauty School Lives at Ulta Beauty, Nordstrom Beauty Trend Events, Sephora Digital Events, etc.
• Partner with Sephora to secure FSC-led priority events
• Track Event Goals and Results

Your impact in your first year:

• Initiate program development for retailer events to ensure events meet brand’s strategic and financial objectives
• Act as point person for cross-functional teams and all field events
• Be fully versed infresh internal processes and continuously come up with ways of improving fresh processes

WHO YOU ARE

You have:

• 3-4 Years of Experience Required in Education & Events and Retail/Sales with consumer goods, beauty experience a plus
• Video creation experience (script writing, editing, on screen talent)
• Digital savviness and proficiency with key e-retail and social media platforms
• Proven Project Management Skills
• Exceptional Written and Verbal Communication Skills
• Proactively make recommendations on process improvement and new ways of working
• Ambition to learn more, with a curious mindset
• Strong passion for the beauty industry
• You are an out-of-the-box thinker with a Sky’s the Limit mentality

WHAT WE OFFER YOU

Training & Development and Culture

• Fresh and LVMH Sponsored Trainings and Workshops for Personal and Professional Development
• Opportunities for networking and building relationships with LVMH Community and Network
• Opportunities to join internal communities: DEIB Council, Sustainability Champions, LVMH Employee Resource Groups

Mental Health Support

• Free professional consultation, referrals and counseling through the Employee Assistance Program (EAP)
• Free 24/7 confidential mental health support

Paid Time Off and Flexibility

• Comprehensive paid time off inclusive of Floating Holidays and Summer Fridays
• Two fully-remote weeks throughout the year to encourage flexibility; additional holiday weeks remote

Fertility and Family Planning

• Fertility Services, Maternity and Newborn Support, Adoption and Surrogacy Assistance, including cryopreservation when part of fertility treatment
• Paid Parental Leave (Inclusive of Maternity, Paternity, Adoption, Surrogacy) at eligibility
• Travel & lodging for those who can’t access care
• Back-up dependent Care and Tutoring

Fresh and LVMH ‘Perks’ and Discounts

• Fresh In-Store Discounts and Gratis
• LVMH Group Friends and Family Sales across all divisions within LVMH: Wines and Spirits, Watches and Jewelry, Perfumes and Cosmetics, Fashion and Leather Goods, etc.
• Pre-Tax Commuter Benefits through Wage Works
• Additional Health Club Discounts, Sporting/Entertainment Ticket Discounts, Insurance Discounts (Pet, renters, home)

Health Care

• Medical, dental and vision

Retirement and Additional Benefits

• 401k with Company Match + Additional Employer Contribution at eligibility

Fresh provides equal employment opportunities to all employees and applicants without regard to race, color, religion, religious creed, national origin, ancestry, citizenship, sex, gender (including gender identity and expression), pregnancy, age, sexual orientation, physical or mental disability, medical condition, genetic information, sexual orientation, marital status, familial status, veteran status, or any other legally protected status under applicable federal, state or local laws. We are committed to fostering a professional work environment free from discrimination and harassment, including discrimination and harassment based on all protected categories.

Fresh

MAIN JOB OBJECTIVE

Director, Global Operational Marketing- China, will be the primary liaison between the China local market in accordance with the vision and plan of Global Marketing and Global Retail. They will be charged with planning and collaborating go-to-market campaigns, generating competitive intelligence and analysis, following local digital and consumer trends, and sharing China market best practices to global partners, and co-developing business strategies. The Director, Global Operational Marketing- China, will be a champion of building relationships, and will promote sharing of diverse knowledge, skills, and experiences with local teams and cross functional partners including global marketing, product development, global retail, education, digital, creative and pricing.

A strategic and creative thinker, the Director, Global Operational Marketing- China, will proactively improve collaboration, communication and effectiveness to meet both global and local business needs.

RESPONSIBILITIES

• Drive speed to market in China, partnering cross-functionally to deliver campaign calendar
• Act as the advocate of China market, work collaboratively with global cross-functional teams to develop campaign strategy
• Serve as the subject matter expert of China’s ecosystem across online and offline channels
• Foster collaborative relationships between cross-functional teams and the local China team
• Conduct and present business analysis to support brand strategies against budget processes and market development projects
• Synergize and synchronize the marketing calendar and activation for the Chinese consumer across key markets
• Collaborate with Global Online/Digital teams to support the growth of the International Online business and omni-channel initiatives
• Evaluate new growth opportunities across all channels while supporting the existing business needs
• Conduct and present business analyses to support brand strategies against budget processes and market development projects
• Create and present quarterly up to date China Market Reviews to the management team and cross-functional teams
• Work with Global Retail team to develop education, retail experience, and visual merchandising strategy for campaigns and on-going practices
• Partner with Global Operations and local team to develop forecast plan for new launches

What you will learn in the first 6 months:

You will have a rich understanding of the global strategy and the local go-to-market execution, inclusive of both the long-term vision and mid-term/short-term goals & activation.

What you will achieve in 12 months?

• You will become the expert in the local market, representing their needs and serving as their voice to the Global team. You will see influential results in successful campaigns, application of new initiatives and process improvement, on both global and local teams.

PROFILE

• Bachelor’s Degree in Finance, Economics, Business or related field; MBA highly preferred, but not required
• Minimum of eight years’ experience in a global business development role
• Previous experience working with Asian markets and in Travel Retail required
• Fluency in Mandarin required
• Excellent business acumen and analytical skills
• Results-oriented & ability to make fast decisions and necessary corrective actions
• Commercial knowledge acquired from previous experiences in managing key accounts, trade marketing or field role
• Excellent knowledge of the retail skincare industry and consumer behaviors
• Superb communication, presentation and organizational skills
• Ability to collaborate with various business partners effectively and to manage by influence
• Highly resourceful and flexible with the ability to problem solve in a timely manner
• Strives for excellence in execution

Based in New York, NY

Salary Range:

• $135,000 – $155,000

Fresh