Tyrece Lewis

https://share.icloud.com/photos/05detvsSkLuvfjO1wC57wnDaw At my core, I’m a creative with experience across performance, modelling, and digital content strategy. My journey began in drama, where I developed not only performance skills but also an understanding of how every element of a production works together to tell a story. Scouted by a modelling agency while studying, I went on to work with global brands including ASOS, Charlotte Tilbury, Rimmel London, NARS, Urban Outfitters, Nasty Gal, Kickers, Revolution Beauty, Ernest Jones, Tally Weijl, and more. These roles gave me a front-row seat to how brands shape their identity through casting, styling, product placement, and creative direction. Most recently, I’ve been part of Deja Vu, an independent girl group and semi-finalists on The Voice UK 2023. My main role centres on digital growth, daily posting, trend analysis, content creation, and PR design with results that speak for themselves: 200M TikTok views, 39M likes, and over 40M monthly cross-platform views, alongside collaborations with H&M, JD Sports, Levi’s, Monki, and even directing and creating content for artists such as Jade Thirlwall. Alongside this, I’ve developed a strong footing as a UGC creator, producing authentic, high-performing content for brands. I currently create and direct social media content for Dr Teal’s and Bodycology across Instagram and TikTok, developing content plans, researching trends, analysing competitors, editing videos, and leading their broader digital strategy to strengthen brand engagement. I’m actively expanding into more UGC partnerships with more brands, with a particular focus on fashion and beauty, which aligns naturally with my personal niche and the aesthetic I’ve built on my own platforms.