Cynthia (Cyndy) McKinley

Hi, I'm Cyndy McKinley, a lifestyle, beauty, wellness, fashion, and home content creator focused on inspiring women over 40 to age confidently and authentically. As the creator behind @wearefiftyishandfabulous, I've built an engaged community of more than 111,000 followers by sharing relatable content about beauty, health, style, family life, travel, and everyday experiences. Over the past several years, I've partnered with leading brands including Invisalign, HERS, Tarte Cosmetics, Colgate, LG Electronics, Quince, Metamucil, Crepe Erase, Just Food For Dogs, and many others. My content ranges from sponsored social media campaigns and product demonstrations to user-generated content (UGC), lifestyle storytelling, and brand ambassador partnerships. In addition to content creation, I'm a small business owner and California real estate broker, bringing professionalism, reliability, and strong communication skills to every collaboration. My goal is to create content that feels genuine, builds trust with my audience, and helps brands connect with consumers in a meaningful way.