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SOMA CAMPAIGN

Please Read Carefully 

Real People Only YOU DO NOT HAVE ANY REPRESENTATION ANYWHERE! NO AGENCY – NO MANAGER

Looking for Women of all Sizes/Ages/Ethnicities based in or near New York City 
Adaptive women welcome of course.
Ages 16 to 75 years old
Pregnant Women are great too!!!!!!
(TriState Area or close driving distance to NYC) 
No exceptions! 

Submission should be via video ONLY via www.WeTransfer.com   ONLY 
Any videos taped that are not on WeTransfer will NOT be considered  
You will be answering a few questions as authentically and honestly as possible please. 

You will need to submit a video (no longer than 3 minutes please!)  to [email protected]
Please self-tape in your bra.

CASTING SUBMISSIONS
Please send a video submission and answer the below questions.1) Full name, your age, bra size, where you’re from (originally and currently) and occupation. 
2) What do you look for in a bra? 
3) How have your bra needs changed throughout your life?
4) How important is it for women to support other women?  What are some examples of this in your life?
5) Anything else you want to tell us about yourself?

SCHEDULE
June 25th  – DEADLINE FOR ALL VIDEOS 
w/o July 19 – Casting Day in NYC studio (MUST BE avail TO ATTEND TO BE CONSIDERED) 
July 31,1st – Fittings in NYC studio (IF BOOKED) 
Aug 2,3,4 – Shoot (2 film, 1 stills) (IF BOOKED) 

COMPENSATION
All persons attending the casting will receive $300
Any assets used from the casting days will receive an additional $700
All talent confirmed for the project will receive an additional $1500/shoot day (minimum 2day, potential for 3day booking).  
Booking includes 1x Fitting Day.

USAGE
Two Years Unlimited Global Usage Includes:
Unlimited two year Print including catalog, ISM, DM, PR, printed marketing materials including in-store signage, and internal use
Unlimited two year Electronic usage including social media, e-commerce, digital, all broadcast and third party electronic, and online PR promotions
Unlimited two year Television usage including broadcast, cable and satellite and any and all other types of television distribution
Excluding Packaging, OOH and National Magazine Advertisement.

PR+Social Posting
90 day usage
1 in feed post on their personal social media pages (Instagram + Facebook)
2 Story frames on their personal IG
1 IG live Q&A conducted by Soma associate (30 mins or less) on Soma’s page
Rights to pitch their imagery and video to all media outlets
Rights to use all content across all organic social media platforms
All of the above must be agreed upon dates by both parties
Soma PR team must review and approve assets, including copy, prior to posting

THANK YOU! 

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Expiration date:
06-24-2021

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