Talent Casting Calls and Auditions

Canvas Worldwide dares to be the challenger the ad industry needs. Do you “Challenge the Comfortable?” Then you’ll fit right in here at Canvas.

Named “Most Innovative Agency” by Campaign US, Canvas Worldwide is an independent media agency that provides ingenious solutions for brands looking to challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Starz and McDonald’s (to name a few…).

Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.

The Associate Director, Programmatic on the Starz account will work in a fast-paced, entertainment environment and be exposed to the broader strategic and digital functions of the overall team. Reporting the VP of Digital, with a dotted line to the agency Programmatic team, the Associate Director will be embedded within the account media planning/buying team.

The Associate Director, Programmatic will lead campaign management from start to finish – inclusive of all managed and self-service capabilities in planning, trafficking, execution, optimization, and reporting.

Primary Responsibilities

• This account relies almost exclusively on DV360 – experience within DV360 is an ABSOLUTE MUST
• In addition, the bulk of work for this role requires deep knowledge and experience working with YouTube – audience development, planning, setup and execution – experience within YouTube (purchased through DV360) is an ABSOLUTE MUST

Strategic Responsibilities

• Work with Clients and Business leads to co-develop strategies that fully leverage programmatic media’s potential.
• Maintain strong knowledge in the sourcing, cultivation and evaluation the unique talent skillsets required to excel in the programmatic media management
• Collaborate with Clients, the marketplace and Canvas internal teams on data-driven targeting and measurement strategies. Participate in partner evaluation and procurement processes in conjunction with Canvas data leads
• Work with platform partners to develop strategic framework promoting innovation, intelligent utilization, efficient operation and constantly improving Canvas team member proficiency
• Contribute to business development efforts crafting integrated strategies and leveraging expertise and capabilities of data-driven media
• Work collaboratively with Analytics + Ad Ops teams on tagging requirements to ensure optimal learning outcomes

Leadership

• Serve as mentor to programmatic team, delivering guidance on business challenges
• Leverage the empowerment of the leadership role to propose new ways of working that improve efficiency and team performance
• Educate internal and external teams on the programmatic landscape
• Support the programmatic team in their collaboration with Clients and other Canvas teams, ensuring the team’s perspective and needs are reflecting in planning commitments
• Continuously educate programmatic team members on the holistic media landscape and maintain currency with relevant marketplace developments
• Work with direct investment teams to direct integrated approaches with programmatic to achieve client reach and frequency objectives

Qualifications

• Bachelor’s degree preferred
• 5+ years of experience in programmatic media (Entertainment experience preferred)
• 3+ years managing and developing staff
• Strong presentation skills, ability to communicate to internal managers and clients
• 2+ years working in DV360
• Possess a strong and proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to direct reports
• High level proficiency and knowledge of Microsoft Office products as well as planning tools
• Strong organizational and analytical skills
• Proven ability to maintain strong internal, external, and client relationships

Salary and Benefits

Yearly Compensation – $110,000 – $120,000

Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO.

Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

CA Applicants: Canvas Worldwide practices Fair Chance Hiring

Canvas Worldwide

Camp Pickle is a celebration of national parks and camp culture of the 1940’s. It is where the playful come to eat, the hungry to compete, and everyone – young and old, dinkers and bangers, meet. With 70,000 square feet of dining, drinking & gaming (pickle ball, yard games, duck pin bowling, karaoke, and more!), there is no shortage of enjoyment for everyone from the food & beverage-centric to casual gamer to sports enthusiast. Stay tuned and check us out!

Camp Pickle is looking for a high level, dynamic leader to fill the role of Director of Operations, Single Unit Restaurant .

Who You Are:

• A highly organized role model, connecting multiple departments in the most productive way to drive performance. You are both guest and team member driven and provide the highest level of leadership in demonstrating genuine care, quality engagement and interaction at every touch point.
• You are results oriented and financially driven, and ensure standards are always in place. You analyze financials, prioritize actions associated and create quality plans for the team to execute to support predictability in results.

What You Do:

• Lead, organize and oversee a team of professionals that deliver quality food, beverage and entertainment experiences in a 75,000 square foot venue.
• Develop and execute productive, thoughtful and impactful plans that prioritize actions and focus that aligns with performance expectations.
• Curate and develop long-standing, sustainable talent that can deliver on the brand standards of product and service through effective hiring, training, scheduling and daily team engagement.
• Be the face of the Eatertainment venue, committed to time and presence in the dining and gaming space to ensure quality guest interactions.
• Analyze, manage, and drive financial performance consistent with brand standards and expectations.
• Be responsible for managing the flow of the guest experience, team member experience and facilities maintenance to ensure we meet expectations on the P&L.

Your Experience Has:

• 7+ years in a general management position for an operation that has multiple revenue centers and is guest facing.
• Direct oversight and organization of a team of 10+ managers/supervisors, and understand how to guide and manage a sales team to drive top line sales.
• Oversight of 100+ team members with a track record that demonstrates sustainability and low turnover in multiple departments.
• 7+ years in detailed P&L management, cost management, financial planning, forecasting, and strategic budgeting.
• Retail & sales management, ideally with exposure to an F&B component and/or gaming component.

If creating emotional connections through customized engagement, quality execution, and consistency in experiences is part of your foundation and core, please send resume to [email protected].

Jaguar Bolera

Vegas PRO Volleyball is seeking a Director of Fan Engagement who is responsible for leading and overseeing the fan engagement activities both in-venue and in the community. This role involves managing the game day experience for fans, developing strategic email marketing and sales campaigns, generating new sales leads through organization of grassroots marketing campaigns, and executing strategic initiatives in the community to boost attendance. The Director of Fan Engagement plays a critical role in driving revenue growth, increasing attendance, and maximizing the fan experience.

Job Duties:

1. Develop and implement fan engagement strategies:

• Identify target markets and develop strategies to engage with the market to generate new sales leads, including digital strategies, grassroots marketing campaigns, and outbound effort.
• Create comprehensive fan engagement plans with a key focus on community engagement and new lead generation.
• Coordinate efforts with non-profit organizations to enhance the team’s involvement with the community.
• Develop a comprehensive fan experience schedule for the season that includes theme days, giveaways, and fan experience enhancements.
• Assist with inbound and outbound calls in conjunction with sales campaigns.

1. In-Venue Production:

· Manage the game day environment including the creation and execution of the game day script while coordinating in-venue entertainment to enhance the fan experience.

• Prospect, book, and work with talent and performers to maximize the experience for those within the venue.
• Oversee a fan engagement team on game day to execute all aspects relating to the fan experience.

1. Lead a fan experience team:

• Recruit, train, and manage a game day fan experience team, setting clear expectations and providing ongoing coaching and support.
• Foster a positive and collaborative team environment within the fan experience team, promoting motivation and accountability to achieve sales and game day goals.

1. Cultivate client relationships:

· Make outbound calls to book grassroots marketing events, engage with key clients, and coordinate selling ticket packages.

• Act as the primary point of contact for key accounts, ensuring excellent customer service, addressing inquiries, and resolving issues.
• Assist with managing the sales and marketing email and app campaign efforts to keep fans engaged while increasing the overall attendance at events and selling more ticket packages.
• Oversee kids club memberships and activities to maximize kids club numbers while making sure benefits of the membership are executed.

1. Create and execute fan engagement campaigns:

• Collaborate with the marketing team to develop innovative fan engagement campaigns to increase attendance and increase brand visibility.
• Collaborate with the marketing team to create compelling promotional materials, including giveaway items, digital content, marketing materials, advertisements, and social media campaigns.

· Schedule and lead grassroots marketing campaigns in communities within strategically targeted areas with a focus on sales, community engagement, partnerships, and new lead generation.

1. Collaborate with internal stakeholders:

• Coordinate with other departments, such as marketing, corporate partnerships, and communications, to ensure seamless execution of fan experience activities.
• Provide strategy and insights to assist in the development of new fan experiences, lead generation strategies, and customer experience enhancements.

Knowledge, skills, abilities, and experience:

• Bachelor’s degree in business administration, marketing, or a related field (or equivalent experience).
• 2+ years of relevant work experience within professional or collegiate athletics.
• Proven experience in fan experience and/or marketing, preferably in a fan experience, game operations, or marketing role.
• Strong leadership skills with the ability to motivate and guide a team to achieve goals.
• Excellent communication and negotiation skills, with the ability to build rapport with clients and stakeholders.
• Solid understanding of sales principles, marketing strategies, and customer relationship management.
• Exceptional organizational and time management skills to handle multiple projects and deadlines.
• Proficient in using sales CRM software and MS Office suite.

Equal Opportunity Employer:

Vegas PRO Volleyball provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Vegas Pro Volleyball

Casting Call: Athletic Performer for Exciting Film Project

Job Details: We are currently seeking a Saudi Arabian national with a strong athletic ability for an upcoming film project. The selected candidate will play a pivotal role in bringing dynamic action sequences to life. This is a fantastic opportunity for individuals with a passion for physicality and a flair for performance.

Job Responsibilities:

• Execute demanding physical stunts and action sequences as directed by the stunt coordinator and director.
• Display excellent athletic prowess in various scenes, showcasing agility, strength, and coordination.
• Demonstrate proficient swimming skills as needed for specific scenes.
• Collaborate closely with the stunt team and production crew to ensure the safe and successful execution of action sequences.
• Adhere to all safety protocols and guidelines provided by the production team.

Requirements:

• Must be a Saudi Arabian national.
• General athletic ability with a demonstrable track record of physical fitness.
• Proficient swimming skills.
• Possession of a valid passport.
• Availability from the 9th to the 23rd of November.

Compensation:

• Competitive compensation package commensurate with experience and skills.
• Travel and accommodation expenses will be covered by the production team.

Southwestern University, located in Georgetown has an immediate opening for a Digital Media Coordinator. The Digital Media Coordinator position builds and manages Southwestern’s social media presence. Oversees all Southwestern digital signage, and assists with southwestern.edu web maintenance. This is a full-time, fully benefited, exempt position who reports to the Senior Director for Integrated Communication & Marketing.

Primary Duties:

Build and manage Southwestern’s social media presence, including Facebook, Twitter, LinkedIn, Instagram, and potentially additional channels.
Work closely with the MarCom team to ensure social media efforts align with current integrated marketing and communications campaigns.
Research social media trends and inform management of changes that are relevant to the company’s marketing activities.
Generate social media analytics and make recommendations for improvements.
Conduct social media listening and provide daily reports to leadership.
Ability to respond appropriately and provide feedback to university social media followers.
Provide social coverage of live events.
Manage social media ads for our internal partners.
Oversee social media project workflow to meet deadlines.
Oversee social media interns.
Manage digital signage on Southwestern’s campus. This includes creating and implementing content plans and serving as the digital signage contact for campus.
Work with the digital asset manager and others on the MarCom team to make small web updates. This includes adding stories to the newsroom, updating department pages, managing faculty and staff profiles, etc.
Perform other duties as assigned.

Position Requirements:

Bachelor’s degree in business, digital marketing, journalism, communications, or a related field; or equivalent experience.
Experience managing official brand accounts on Twitter, Facebook, LinkedIn, and Instagram, developing creative digital content in a fast-paced environment, and expert-level proficiencies in Adobe Creative Suites, especially Adobe Premier Pro and Photoshop.
Good organizational skills and attention to detail.
Excellent written communication skills.
Willingness to adhere to the University’s core values.
Knowledge, understanding, and acceptance of cultural differences and the diversity within the campus and community.
Ability to be flexible, adjust to fluctuating priorities, and produce reliable work product.
Ability and willingness to travel utilizing standard, commercial, and/or personal modes of transportation.
Understanding and commitment to a liberal arts education, including the ability to relate to a liberal arts faculty.
Reliable and maintain a regular work schedule.
Ability to work in a typical office environment with or without accommodations.

Southwestern University offers competitive salary and benefits including health, dental, life, long term disability, retirement, paid holidays, vacation, sick leave, under graduate tuition assistance for yourself and your dependents, access to athletic facilities, free parking and discounted meal rates. Southwestern University is a selective, undergraduate institution committed to a broad-based liberal arts, sciences, and fine arts education. Southwestern University is deeply committed to fostering a diverse educational environment and especially encourages applications from members of groups traditionally under-represented in academia. For information concerning the University, visit our Web site at www.southwestern.edu.

To apply: The University will only accept application materials through Interfolio at apply.interfolio.com/134997. Interested persons must submit a letter of interest, resume, the name and contact information of three professional references, and salary expectation. Email and paper applications will not be accepted. Only completed applications will be reviewed by the Search Committee. The Committee will review all completed applications until the position is filled. All offers of employment are contingent on successful completion of the University’s Background Check Policy process. Southwestern University is an E-Verify employer. EOE/M/F

Inclusion is the deliberate effort to create an environment in which people from all backgrounds* are not only included but welcomed, valued, respected, considered, and supported within our community. People from marginalized (i.e., devalued) and/or minoritized (i.e, underrepresented) groups are heard, seen, respected and accepted in all aspects of our community. Southwestern University is committed to inclusive excellence that provides access and support, enables participation, and removes barriers so that all people within our community are empowered and can thrive in a campus that is welcoming and validating.

*including but not limited to people of color (race, ethnicity, nationality), sex, sexual identity, gender identity, age, physical and mental disabilities, socioeconomic status, religion, immigrants, and the intersection of these identities.

Jeanne Clery Statement: Notice of Availability of Annual Security and Fire Safety Report— Southwestern University Annual Safety and Fire Report is available online at https://www.southwestern.edu/life-at-southwestern/safety-security/annual-security-reports/ containing mandated information about current campus policies concerning safety and security issues, required statistics, and other related information for the past three calendar years. To obtain a paper copy of the report, please call 512-863-1435.
Southwestern University

Shaw Search Partners is proud to lead the retained search for a Marketing Director with a highly recognized luxury retailer.

SUMMARY:

The Marketing Director is responsible for planning, developing, and implementing advertising strategies, marketing communications, e-commerce, and public relations for this luxury retailer.

RESPONSIBILITIES

• Manage the advertising, marketing, social media, public relations, and e-commerce departments.

Create and execute a marketing budget within the established guidelines.

• Responsible for designing and creating advertising materials, marketing strategies, and branding pages for print, billboard, magazines, television, radio, OTT, social media, digital marketing, and websites.

o Media buying and content planning.

o Coordinate all necessary photography for print advertisements, electronic media, digital marketing, catalogs, brochures, online content, social media, and store signage

• Manage and direct the Marketing Assistant/Graphic Designer in all aspects of the department and daily tasks, social media, creative, advertising coordination, store events and needs, blasts, letterhead, thank you notes, appraisal forms, business cards, and other tasks.

• Manage the E-Commerce Specialist and all related activities, including updates to merchandise in our POS system, online merchandising, website updates, website upgrades, and brand requests. Oversee the movement of new merchandise and activation online, ensuring all details and copy are correct. Coordination of communication through all digital channels with customers and general inquiries.

• Manage two third-party resources for digital marketing and social media.

REQUIREMENTS

• Demonstrated skills, knowledge, and experience in the design and execution of advertising, marketing, and public relations activities.

• Minimum of 8 years’ experience in advertising, graphic design, and marketing with demonstrated success, preferably in the luxury retail sector.

• Strong creative, strategic, analytical, and organizational skills. Strong skills in Adobe Illustrator, InDesign, and Photoshop are imperative.

• Must have experience with website platforms such as Searchspring, Tangible, and Big Commerce, Signage Studio, and Canva.

• Knowledge of MailChimp, CMS & HTML is strongly preferred.

• Experience developing and managing budgets and hiring, training, developing, and supervising personnel.

Shaw Search Partners

A rapidly growing women’s wellness company is seeking a Marketing Manager to join their team in New York. The potential candidate will be responsible for daily project management and ongoing support of marketing initiatives across multiple platforms including print, digital, social media, online and direct response. The ideal candidate will be enthusiastic, passionate, have a strong work ethic, and be proactive and self-motivated.

Job Duties and Responsibilities:

• Executes social media posts on behalf of the company
• Create digital marketing materials for distribution and print
• Prepares marketing reports by collecting, analyzing, and summarizing sales data
• Accomplishes organizational goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• Manages and updates all company assets including social and web platforms
• Manage lead generation campaigns across digital and traditional channels
• Review and optimize marketing budget
• Manage social media accounts and campaigns
• Draft press releases and newsletters
• Coordinate conference speaking and exhibition opportunities
• Support all marketing initiatives brought forth by the team
• Create mass email campaigns

Job Requirements:

• 2-4 years experience in advertising or marketing, either agency side or within an internal marketing department in a coordinator or marketing coordinator role.
• Deadline and detail oriented
• Strong knowledge of strategic approach to social media
• Knowledge of all current and relevant social media marketing platforms, and fluency in all Office programs.
• Knowledge of traditional and digital marketing tools
• Expertise with SEO/SEM campaigns
• Solid computer skills, including MS Office, web analytics, and Google Adwords, sponsored content campaigns
• Strong knowledge of the cannabis industry preferred
• Bachelor’s degree in Marketing or a related field
• Experience in trade show management and logistics
• Knowledge of Illustrator, Photoshop, or other editing software

Compensation: $80,000

If this sounds like the position you have been waiting for, please apply using the online application or the link below – all inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.

Kalon is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

www.kalonstaffing.com

Kalon Executive Search for Health and Wellness

A rapidly growing women’s wellness company is seeking a Marketing Manager to join their team in Los Angeles. The potential candidate will be responsible for daily project management and ongoing support of marketing initiatives across multiple platforms including print, digital, social media, online and direct response. The ideal candidate will be enthusiastic, passionate, have a strong work ethic, and be proactive and self-motivated.

Job Duties and Responsibilities:

• Executes social media posts on behalf of the company
• Create digital marketing materials for distribution and print
• Prepares marketing reports by collecting, analyzing, and summarizing sales data
• Accomplishes organizational goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• Manages and updates all company assets including social and web platforms
• Manage lead generation campaigns across digital and traditional channels
• Review and optimize marketing budget
• Manage social media accounts and campaigns
• Draft press releases and newsletters
• Coordinate conference speaking and exhibition opportunities
• Support all marketing initiatives brought forth by the team
• Create mass email campaigns

Job Requirements:

• 2-4 years experience in advertising or marketing, either agency side or within an internal marketing department in a coordinator or marketing coordinator role.
• Deadline and detail oriented
• Strong knowledge of strategic approach to social media
• Knowledge of all current and relevant social media marketing platforms, and fluency in all Office programs.
• Knowledge of traditional and digital marketing tools
• Expertise with SEO/SEM campaigns
• Solid computer skills, including MS Office, web analytics, and Google Adwords, sponsored content campaigns
• Strong knowledge of the cannabis industry preferred
• Bachelor’s degree in Marketing or a related field
• Experience in trade show management and logistics
• Knowledge of Illustrator, Photoshop, or other editing software

Compensation: $80,000

If this sounds like the position you have been waiting for, please apply using the online application or the link below – all inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.

Kalon is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

www.kalonstaffing.com

Kalon Executive Search for Health and Wellness

Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and community management.

Spherical is looking for a Client Service Account Manager, based in Denver, to join our marketing team. This role will have a strong focus on the intersection of Performance Marketing and Social Media Marketing. The ideal candidate has extensive experience with social media strategies and analytics as well as search marketing (SEO and PPC), content marketing, and website analytics. This person will be a core strategist for Spherical in the performance and creative realms, taking on responsibility for a portfolio of key clients and delivering holistic marketing approaches for all areas of digital marketing.

Responsibilities:

• Lead key client relationships as day-to-day account representative
• Lead weekly client check-ins, monthly client reporting, quarterly and annual client planning
• Establish client specific cross-service strategies in collaboration with departmental specialists
• Laisse with internal social, content, production, and analytics teams
• Deep understanding of both marketing creative and performance
• Stay relevant in the industry – explore new platforms, innovations and tools and provide proactive ideas to clients
• Assist development team and search marketing team in performance marketing projects
• Handle ad hoc client requests in a timely manner

Qualifications:

• Computer science, business or marketing majors preferred
• Experience in hotels, hospitality, and the hotel industry is a huge plus
• 3-5 years of client service and team management experience
• 2-5 years of search marketing experience
• 2-5 years in social media management
• Social media analytics experience
• Proven client relationship development skills
• Excellent communication skills
• Working knowledge of search marketing
• Ability to multitask and meet tight deadlines
• Able to influence and build trust
• Natural curiosity and a creative mindset
• Proficient with G Suite, Microsoft Excel, Keynote and Powerpoint
• Knowledge of various Google technologies including Webmaster Tools, Analytics, and Google My Business
• Hosting and DNS knowledge
• Represents/demonstrates the Spherical core values
• Passion for travel

Benefits:

• Healthcare, Dental, Vision and Long-term disability coverage
• 3 weeks paid vacation time
• 3 months paid parental leave
• Pre-tax transportation cards
• Summer flex days June-August
• Agency closes the last two weeks of the year for the holidays
• 401k matching plan 
• Flexible work from home options

Spherical

About Our Client:

Our client is on a mission to educate the world about the benefits of electric vehicle ownership and simplify the process of buying and selling electric vehicles. We believe in a brighter and more sustainable future driven by electric vehicles, and we’re looking for a Digital Marketing Manager to help us achieve this mission.

The Mission:

Our client created a platform to give the industry something it desperately needed: a dedicated electric vehicle platform and community that allows consumers to learn about, buy, and sell electric vehicles in the most simplistic and user-friendly manner available.

Who We Are:

Our client is a groundbreaking technology company that delivers substance to a highly engaged audience with industry-leading content, unmatched loyalty to our customers, and a great user experience. We are a team of passionate electric vehicle owners, enthusiasts, and advocates. We believe in the power through education and leverage that philosophy to empower our users and arm them with the information they need to make informed decisions. We are dreamers, innovators, nerds, and have a common goal in mind – to drive electric vehicle adoption forward.

Job Description:

We are seeking a passionate and experienced Digital Marketing Manager to lead our digital marketing efforts, drive the promotion of electric vehicle ownership, and market insurance products and services to our customers. In this role, you will have the opportunity to shape the digital marketing strategy and contribute to our mission of educating the world about the benefits of electric vehicles while offering insurance solutions to our users.

Key Responsibilities:

• Digital Strategy Development: Develop, execute, and continually refine comprehensive digital marketing strategies that align with our client’s mission and business objectives. This includes but is not limited to SEO, SEM, email marketing, affiliate marketing, content marketing, social media, and paid advertising campaigns.
• Audience Strategy: Identify and segment target audiences within the electric vehicle community. Develop tailored content and messaging strategies to engage and nurture these audiences, fostering brand loyalty, user engagement, and insurance product adoption.
• Monetization Strategy: Collaborate with cross-functional teams to develop and implement monetization strategies for our client’s digital platforms, including insurance product marketing. Explore opportunities for revenue generation through advertising, memberships, partnerships, or other innovative approaches.
• Insurance Product Marketing: Plan and execute marketing campaigns to promote insurance products and services to our client’s user base. Collaborate with insurance partners to create compelling and educational content that highlights the benefits of these products.
• Content Creation and Management: Create engaging and informative content for various digital channels, ensuring brand consistency and voice. Manage content calendars and collaborate with content creators, particularly for insurance-related content.
• SEO and SEM: Optimize website content and structure for search engines and manage pay-per-click (PPC) advertising campaigns, including those related to insurance offerings. Conduct keyword research to improve search engine rankings and drive relevant traffic.
• Email Marketing: Plan, execute, and optimize email marketing campaigns to promote insurance products, nurture leads, and drive conversions. Segment email lists for targeted messaging.
• Social Media Management: Oversee social media accounts, develop social media strategies, and create content calendars. Engage with the online community, monitor social media trends, and drive audience growth while integrating insurance-related messaging.
• Analytics and Reporting: Monitor and analyze digital marketing performance metrics using tools like Google Analytics. Provide regular reports on the effectiveness of campaigns, including those related to insurance products, and make data-driven recommendations for improvements.
• Budget Management: Efficiently manage the digital marketing budget, allocate resources, and optimize spending to achieve maximum ROI, including for insurance marketing campaigns.
• Team Collaboration: Collaborate with cross-functional teams, including graphic designers, web developers, and sales teams, to ensure alignment of digital marketing efforts with overall marketing and business strategies, including insurance initiatives.
• Stay Current: Stay updated on industry trends, best practices, and emerging technologies in digital marketing and insurance marketing to recommend and implement innovative strategies.

Qualifications:

• Bachelor’s degree in marketing, business, or a related field
• 5+ most recent years of proven experience in digital marketing with a track record of successful campaigns.
• Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, email marketing software, and social media management tools.
• Strong understanding of SEO, SEM, affiliate marketing, email marketing, and social media best practices.
• Experience in marketing insurance products and services is a significant advantage.
• Excellent analytical and problem-solving skills.
• Strong written and verbal communication skills.
• Creative thinking and the ability to think outside the box.
• Team player with strong interpersonal skills.
• Strong project management and organizational skills.
• Certifications in digital marketing (e.g., Google Ads, HubSpot) are a plus.

Executive Talent Solutions LLC