Sony Pictures Entertainment CEO Tony Vinciquerra announced to employees this week plans to increase diversity.
The new program is called the Sony Pictures Action and will promote racial equity and inclusion. Sony Pictures Action will reportedly provide, “provide financial support to organizations dedicated to racial justice and reform while building and expanding the studio’s internal diversity and inclusion program.”
The program will be led by Paul Martin, SPE’s Chief Diversity Officer, and Keith Weaver, EVP Global Policy, Government Affairs, and Corporate Social Responsibility, with Stacy Green, SPE’s Chief People Officer, providing oversight and guidance.
Also, the Sony Pictures Action will donate and provide through an employee match program to such organizations including the Advancement Project, American Black Film Festival, Collateral Consequences of Conviction Justice Project (LMU Loyola Law School), Community Coalition, Equal Justice Initiative, Fair Count, Girls Leadership Academy of Wilmington, National Urban League, NAACP Legal Defense and Education Fund and the Vera Institute of Justice.
Sony Pictures Action will partner with Sony Music Group’s $100 million Global Social Justice Fund. Sony Pictures Entertainment will help distribute the $100 million funds.
Sony Pictures Action will create a speaker series and roundtable discussions for staffers and will center around leadership, partners, and talent. Virtual town halls will discuss social issues affecting employees and will expand the Neuroleadership Institute on unconscious bias training. Also, Sony will expand their Diverse Directors Program, which helps aspiring filmmakers by giving opportunities to network with creative executives, showrunners, and producers.
In relevant news, Netflix gives back to Black creators after supporting the Black Lives Matter movement.
Netflix announces the company will donate $5 million to organizations dedicated to creating opportunities for Black creators, aspiring Black content creators, and Black-owned businesses including Ghetto Film School, Black Public Media, and Colin Kaepernick Know Your Rights Camp.
The streaming company announced an initial donation of $3 million with more to come.
“Tackling racism and injustice in meaningful ways means creating long-term opportunities for the Black community,” Netflix chairman and CEO Reed Hastings said in a statement. “The main role we play is through our funding of and member viewing of important content like ‘When They See Us.’ As an additional step, today we’re committing $5 million to nonprofits dedicated to creating direct opportunities for Black creators, Black youth and Black-owned businesses.”
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