BTWNWRLDS

Job Description

A paid UGC campaign is now seeking parent content creators to collaborate on a kids product launch. The brand is introducing a new children’s shoelace line designed to stay tied all day and is looking for authentic family-focused creators to produce engaging short-form video content.

Selected creators will receive the product along with a creative brief and will film short videos featuring their child as part of the campaign.

Job Responsibilities

• Create 1–2 short UGC-style videos featuring your child

• Follow the provided creative brief and brand guidelines

• Showcase the kids shoelace product in an authentic, family-focused setting

• Deliver high-quality vertical video content suitable for social media

• Submit content within agreed timelines

Requirements

• Parent content creators with a child between ages 3–12

• Active in the parenting, family, or lifestyle content space

• Comfortable filming branded content with your child

• Strong understanding of short-form video content (TikTok/Reels style)

• US-based creators preferred

Compensation Details

Paid opportunity

Gifted product included