Key Takeaways:
– Hollywood star Tom Cruise supports co-star Glen Powell during the premiere of ‘Twisters'.
– Cruise subtly used a popcorn bucket to promote the movie.
– Fans have praised Cruise for his beneficial marketing tactics during the premiere.
– A fun prank précising the premiere took place between the two ‘Top Gun: Maverick' co-stars.
Cruise's Subtle Promotion of ‘Twisters'
Glen Powell is definitely making his mark in Hollywood. Post his successful stint in ‘Top Gun: Maverick, he is gearing up for his new feature ‘Twisters,' a sequel to the 1996 blockbuster ‘Twister.' Tom Cruise, Powell's co-star from Top Gun 2, also graced the European premiere of ‘Twisters.' However, unlike traditional red carpet appearances, Cruise chose a rather subtle way to promote Powell's new movie.
Tom Cruise, touted as one of the biggest names in the film industry, has extensive knowledge about handling showbiz's business side. He ensured the limelight was entirely on Powell's new venture by consciously staying away from the red carpet. Moreover, Cruise made the movie's promotion more noticeable by visibly featuring the film's title on his popcorn bucket.
The Popcorn Strategy Worth Praises
While Glen Powell got ‘buttery' fingers, Cruise aced in smart promotion. The strategy of displaying the movie title on a popcorn bucket won him several accolades from fans as he successfully made sure to keep the film's name visible throughout the premiere. Fans were seen showering praises and appreciation comments on his clever tactics.
Fans' expectation peaks after subtle promotion
With Tom Cruise preparing to be part of more original projects after the eighth instalment of ‘Mission: Impossible,' fans hope the duo gets to share screen space once again. They are keen on Cruise and Powell recreating the magic of ‘Top Gun: Maverick' again.
Cruise and Powell's Helicopter Prank
Before this shared subtlety at the Twisters' premiere, Cruise had quite an adventure with Powell. He staged a prank during a ‘Top Gun 2' reshoot that left Powell petrified. While in a helicopter hovering over London, Cruise pretended to lose control of the helicopter, making Powell believe he was about to die alongside the ‘Mission: Impossible' star.
Although Powell found it daunting at the time, it seems like the prank and Cruise's support have bolstered his confidence as a Hollywood star. Following the immense success of Top Gun 2, Glen Powell isn't an anonymous face anymore and is currently one of the most on-demand young stars in Hollywood.
Conclusion
Overall, Tom Cruise's support for Glen Powell's ‘Twisters' tremendously helped in drawing attention to the film. Both subtle and strategic tactics have worked in favor of the movie's promotion, generating increased anticipation among the audience.
‘Twisters' is set to hit the theatres on 19 July 2024. With Cruise and Powell's exceptional rapport and the former's unique promotional strategy, the movie is expected to perform wonderfully at the Box Office. More creativities from the charismatic duo are something movie fans are looking forward to in Hollywood.
